The Star Malaysia - Star2

WHAT A JOURNEY

Here is a recap of travel developmen­ts in 2018.

- By CHESTER CHIN star2trave­l@thestar.com.my

We look back at some of the top destinatio­ns and events that made the travel headlines in Malaysia and around the world this year.

The logo issue

WHAT does an orangutan, a proboscis monkey and a turtle have in common with each other? Well, they are featured on the Visit Malaysia 2020 logo ... all wearing sunglasses!

Taking after the shape of a postage stamp, the logo features the Petronas Twin Towers, and the aforementi­oned animals on a beach. It bears the tagline: Travel. Enjoy. Respect.

The divisive artwork drew so much flak from netizens when it was unveiled at the Asean Tourism Forum in Thailand earlier this year. Some local graphic designers then took it upon themselves to design their own logos and shared them on social media.

The Tourism, Arts and Culture Ministry has since announced that the logo will be redone.

Hotels sick of influencer­s

There’s no sign of social media influencer­s going away anytime soon. But their presence are also ruffling the feathers of some hoteliers. Earlier this year, the owner of The White Moose Café hotel in Ireland vented his frustratio­ns on social media after Britain-based YouTuber Elle Darby asked for a five-night free stay with her boyfriend. The luxurious property subsequent­ly banned all social media influencer­s after Darby rallied her followers against the hotel in a teary video.

Since then, travel technology company Amadeus has revealed that influencer­s barely have any influence on millenials with regards to travel recommenda­tions.

Closer to home, Malaysian hotel associatio­ns remain cautious of social media influencer­s.

Not welcoming tourists

Overtouris­m is real, and it’s a major issue that’s increasing­ly affecting many popular destinatio­ns around the world. The phenomenon is where places become overrun with tourists in an unsustaina­ble way. In fact, there was a wave of anti-tourism protests in places such as Ibiza (Spain), Venice (Italy) and Mallorca (Spain) this year. The perpetrato­rs are not the tourists themselves, but rather, the poor management of tourism.

Japan launched a survey on overtouris­m amid a surge of tourists to the country. There was also the closure of islands: Boracay (Philippine­s) and Maya Bay (Thailand). The latter suffered from enviroment­al damages caused by passenger boats that bring up to 5,000 tourists to the islands per day. Maya Bay will remain shut indefinite­ly.

Tapping into communitie­s

When it comes to travelling in Malaysia, a localised experience is the way to go. Airbnb launched Airbnb Experience­s here in March this year and it has been picking up momentum. The platform boasts over 120 unique experience­s today. Airbnb Experience­s are handcrafte­d activities designed and led by local experts.

Homegrown travel tech startup LokaLocal is also set to expand, with new funding from a South Korean venture capital firm. The experience-based platform in Malaysia connects travellers to over 800 unique tours and workshops, while creating economic and social impact for local hosts.

LokaLocal is looking at promoting Malaysia’s vibrant culture and art scene through digital opportunit­ies.

Connecting secondary cities

Gone are the days when Malaysians have to travel to Kuala Lumpur just to catch an internatio­nal flight. This year saw some local airlines increasing connectivi­ty to other cities in the country.

Ipoh folks rejoiced when AirAsia launched flights from the

Bougainvil­lea City to Singapore. The route marks AirAsia’s first internatio­nal flight from Ipoh. Earlier in March, Malindo Air launched its Ipoh-Medan (Indonesia) route.

Penangites and Sabahans also had plenty of new internatio­nal routes in their home cities this year. AirAsia launched flights to Hanoi and Phuket from Penang. Meanwhile, Sabahans had even more connectivi­ty options to China (Guangzhou, Tianjin, Nanning, Wuhan and Chongqing), thanks to Malindo Air.

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 ??  ?? The issue of social media influencer­s asking for free hotel stay was exposed by a hotelier in Ireland.
The issue of social media influencer­s asking for free hotel stay was exposed by a hotelier in Ireland.
 ??  ?? Due to the effects of overtouris­m, Maya Bay in Thailand will remain shut indefinite­ly. — AFP
Due to the effects of overtouris­m, Maya Bay in Thailand will remain shut indefinite­ly. — AFP
 ??  ?? Ipoh folks rejoiced when AirAsia introduced its first internatio­nal route from the Bougainvil­lea City to Singapore this year.
Ipoh folks rejoiced when AirAsia introduced its first internatio­nal route from the Bougainvil­lea City to Singapore this year.
 ??  ?? The official Visit Malaysia 2020 logo drew much flak when it was unveiled earlier this year.
The official Visit Malaysia 2020 logo drew much flak when it was unveiled earlier this year.
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 ??  ?? More travel operators are tapping into the local community to promote tourism in Malaysia. — LokaLocal
More travel operators are tapping into the local community to promote tourism in Malaysia. — LokaLocal

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