Digi to continue focusing on postpaid segment

KUALA LUMPUR: Digi.com Bhd will continue to focus on the postpaid segment as well as improving operational efficiencies for the rest of the year.

Digi CEO Albern Murty said on the sidelines of Invest Malaysia 2017 yesterday that the group kept to the strategy of moving away from extremely non-profitable segments where the margins are diluted.

“You can win on topline but there is also going to be an impact on the earnings before interest, taxes, depreciation and amortisation (EBITDA) margins, which we do not want to take.

“We are happy with the latest second quarter results for the financial year ended June 30, 2017, as we focused on our margins and delivered the margins that we were expecting, getting a 46% EBITDA margin.

“We also got stronger subscrib- er growth and maintained our postpaid segment growth,” said Albern.

On the topic of e-commerce, Albern said Digi will ensure that more Malaysians will have connectivity through providing more affordable Internet plans or bundles to allow more Malaysians to move into the e-commerce space.

On another note, Albern said Digi will also continue to be involved in the Internet of Things (IoT) segment, following the announcement of Digi’s tie-up with fleet management solutions provider iFleet, which monitors driving habits.

“IoT is not new for us as it has been more than a few years ago when we started off with a machine-to-machine platform.

“Going forward, our plan is to look at commercialisation and commercial offerings for IoT,” he said.