The Star Malaysia - StarBiz

Look who’s stalking M1

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GUESS what’s happening in the media industry – Singapore Press Holdings Ltd (SPH) is said to be joining forces with Keppel Corp to take over M1 Ltd, the smallest of wireless operators in the island state.

According to a report, the deal could be reached and an offer made to the shareholde­rs of M1, who include Malaysia’s Axiata Group Bhd, in the next few days. The deal comes hot on the heels of Comcast Corp winning a bid for Britain’s biggest pay-TV operator, Sky, in a deal worth £30.6bil (RM165bil).

If the SPH-Keppel joint bid succeeds, it will chart new territory in the evolving world of the media industry – be it in the print or television segments.

The operating environmen­t for newspapers in the region has been difficult, especially in the last five years. Digital giants, particular­ly Facebook and Google, have taken off a chunk of advertisin­g money that would have otherwise gone to the print media.

The likes of Netflix and Amazon are taking away market share and subscriber­s from pay-TV operators.

So, what do the players left in the print media and television operators – whether they are in the paid or free-to-air model – do next?

To get an inkling of what’s to come, one needs to look at what’s happening in Britain and Singapore.

Comcast is a cable company that provides high-speed Internet and voice connectivi­ty to homes. It also has a media unit in NBCUnivers­al that owns broadcast stations and theme parks.

Taking over Sky will help Comcast in its fight against Netflix and Amazon in the US. Sky has 23 million subscriber­s spaced out across Europe and the United Kingdom – from Ireland to Italy.

SPH has a 13.5% stake in M1 while Keppel, which is into the telecommun­ications business, has a 19.3% in the wireless operator. A deal would give them the ammunition to launch a full spectrum of services for consumers of M1 and SPH.

In Malaysia, the listed media companies are languishin­g on the back of declining bottom lines. Most are asset-rich but the core operating business is not yielding the desired results because of competitio­n.

Convergenc­e is certain to take place. If based on what’s happening in Singapore and Britain, it’s the telecoms companies that are likely to flex their muscles on the media outfits.

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