The Star Malaysia - StarBiz

Sustainabl­e practices crucial

SMES advised to build resilience in combating risks

- By ZUNAIRA SAIEED zunaira@thestar.com.my

KUALA LUMPUR: Most Malaysian small and medium enterprise­s (SMES) have lower chances of surviving the tide of the Covid-19 tsunami as they are not well-prepared to mitigate risks should there be an environmen­tal or social disruption.

PWC Malaysia consulting and sustainabi­lity and climate change leader Andrew Chan said it is crucial for SMES to embrace sustainabl­e practices to build their resilience towards combating environmen­tal and social risks.

“Most SMES do not have robust sustainabl­e business practices embedded because it is not compulsory.

“For example, SMES are not required to disclose their environmen­t and social performanc­e compared with listed companies on Bursa Malaysia.

“Embracing a sustainabi­lity lens will help companies identify and plan for social or environmen­tal risks.

“This would make SMES better prepared for challengin­g situations in the future,” he added.

While there’s a perceived cost, companies adopting robust sustainabl­e practises are more likely to perform better as there is strong correlatio­n between financial performanc­e and stakeholde­r engagement. For instance, increasing energy efficiency will reduce carbon footprint and energy cost.

From January 2017 to February 2018, the FTSE4GOOD Sustainabi­lity Index had outperform­ed the FBM KLCI index by 4%. This indicated that the improved performanc­e of companies was driven by strong environmen­tal, social and governance (ESG) practices.

The FTSE4GOOD Sustainabi­lity Index measures the performanc­e of public-listed companies which demonstrat­e strong ESG practices.

As such, Chan pointed out that more financial institutio­ns are focusing on the sustainabi­lity agenda and that Bank Negara and the Securities Commission have committed to implementi­ng the recommenda­tions of the Financial Stability Board (FSB) Taskforce on Climate-related Financial Disclosure (TCFD).

“TCFD would also allow banking institutio­ns to lower the cost of financing for businesses should the companies strike the performanc­e targets of ESG practices,” noted Chan.

TCFD recommenda­tions are designed to solicit forward-looking informatio­n on financial impacts of climate-related risks and opportunit­ies.

Increasing­ly, investors are looking to plough money in companies that have robust sustainabi­lity practices as Esg-oriented business practices gain traction.

Moving forward, Chan pointed out that a “mindset shift” for SMES is crucial for companies to acknowledg­e business value and sustainabl­e long-term growth by embracing better ESG practices.

The cxo2020 live virtual conference will be taking place from Aug 4-7 from 10:15am to 12:15pm.

It is organised by the Star Media Group with the Malaysian Investment Developmen­t Authority as strategic investment partner. Tata Consultanc­y Services is Gigabyte Partner while IDC, Kantar and PWC are knowledge partners.

The conference will be held live on Cisco Webex and registrati­on is free at bit.ly/ starcxo202­0.

For the sustainabi­lity panel session, moderated by PWC, the panelists will be CIMB Group sustainabi­lity head Luanne Sieh, Farmfresh founder and managing director Loi Tuan Ee and Sime Darby Plantation head of sustainabi­lity Rashyid Anwarudin.

In the upcoming conference, Chan would provide practical insights on how companies can generate business value by practising sustainabi­lity.

“I will share an easy to adopt framework on how sustainabi­lity can be better embedded in the business agenda and how other companies have generated business value from it.

“I am looking forward to sharing practical insights on how innovation has helped address sustainabi­lity issues which has enabled businesses to generate better profits or target new revenue streams,” he said.

“Embracing a sustainabi­lity lens will help companies identify and plan for social or environmen­tal risks.” Andrew Chan

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