Da Nang focuses on products for Indian tourists
HANOI: The central city of Da Nang is seeking to develop tourism products that are tailored to suit the taste of vacationers from India and the Middle East, which are defined as important markets for the city’s tourism in the future.
Director of the municipal Department of Tourism, Truong Thi Hong Hanh, said that since the government fully reopened domestic and international tourism on March 15, Da Nang has focused on promotion and communication activities to resume international flights and markets, in which India will be an important market during the post-pandemic recovery period.
Experts said India’s positive open-door policy and the great travel demand of its people can help Vietnam make up for the number of visitors from the traditional north-east Asian markets, which have not yet reopened fully after the pandemic.
Da Nang has organised programmes to introduce its attractive destinations in India, and welcome delegations from the country to survey tourism products and services in the city.
The Middle Eastern region, especially nine nations in the project on “Developing relations between Vietnam and countries in the Middle East – Africa for the 2016-25 period”, is also one of the strategic markets in tourism cooperation and development of Vietnam in general and Da Nang in particular, according to Hanh.
She said to attract more holiday-makers from India and the Middle East, the municipal Department of Tourism had worked with the city’s Tourism Association, Tourism Development Promotion Fund, tourist sites, travel agents and airlines to build attractive product packages.
The city would continue developing products especially designed for these markets, especially high-class ones, including wedding and resort tourism products that suit the needs and tastes of Indian and Middle Eastern tourists.
According to Tran Duc Hung, Vietnamese Ambassador to Qatar, tourists from the Middle East and India prefer to go to private beach resorts and combine travelling with looking for commercial and investment opportunities.