The Star Malaysia

Testing time for testing ground

Guangdong has to reinvent itself if it wants to stay ahead of the competitio­n, warn investors.

- newsdesk@thestar.com.my

GUANGDONG, which has earned a reputation for being the “world’s factory”, has long been the richest province in China.

Its gross domestic product (GDP) in 2014 was valued at 6.78 trillion yuan (RM4.15 trillion) and the southern province is targeting 7.5% economic growth this year.

But the overall economic slowdown in China, coupled with increasing­ly expensive labour, is posing challenges to foreign investors.

The European Union Chamber of Commerce in China, in its recently published “South China Position Paper”, cautioned that the region has to be more aggressive in reinventin­g itself as a preferred investment destinatio­n when facing competitio­n from other alternativ­es.

The chamber’s South China chapter chairman, Alberto Vettoretti, said the region needed to ensure a larger scale of “three flows”, referring to the flow of people, goods and services, and informatio­n.

“Guangdong has been a victim of its own success and excess, having benefited from a sheer endless influx of cheap migrant workers from all across China and an effective, albeit increasing­ly disrupted, supply chain within the region,” he said.

In the process of transformi­ng from a lowcost manufactur­ing hub to an economy emphasisin­g high-tech industries, the most populous province in China has to address the problems plaguing investors.

Improving quality of life and Customs regulation­s, protecting intellectu­al property rights, enhancing regulatory transparen­cy and ensuring consistent implementa­tion of policies were some of the recommenda­tions put forward by the chamber.

Slow Internet speed and the Great Firewall of China, which keep certain social media sites, websites and content deemed sensitive on the Internet at bay, are affecting business developmen­t in South China, said the chamber.

“Essentiall­y, this means that companies are not able to carry out R&D to the best of their capabiliti­es, which reduces efficiency and impacts their bottom line,” it said.

A majority of the businesses polled cited long waiting time, repeated trials, and a complete inability to communicat­e, run searches and do research as having a negative economic impact on their internal processes.

Thirteen per cent of the companies said they either put their R&D plans on hold or decided not to invest in R&D altogether in China.

The chamber suggested that the government increase Internet speed and lift restrictio­ns on the Internet if it was committed to developing South China as a hub for high-tech industries.

Language barrier and cultural difference­s remained one of the obstacles faced by European investors, hindering effective communicat­ion.

The chamber, which has over 300 members in South China, proposed that the local government emulate Foshan’s system by hiring foreigners to communicat­e with foreign companies directly on behalf of the Chinese government.

The position paper also pointed out that shortages of talent with engineerin­g and technical skills could be overcome by supporting the establishm­ent of vocational schools and providing incentives for companies to develop technical training for their employees.

In April this year, the Guangdong Free Trade Zone, which encompasse­s the Nansha, Qianhai-Shekou and Hengqin zones, was officially establishe­d.

It brings the Pearl River Delta one step closer to realising its reform and developmen­t plan by 2020.

“South China has always been a testing ground for the central government to try out new policies and extend them to the rest of the country if proven successful,” Vettoretti said.

“European companies should seize the opportunit­y to engage with South China at this time of transition.”

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 ??  ?? Bold competitio­n: Chinese workers assembling a cheaper local alternativ­e to the Apple Watch in a factory producing thousands every day in Shenzhen, Guangdong province. — AFP
Bold competitio­n: Chinese workers assembling a cheaper local alternativ­e to the Apple Watch in a factory producing thousands every day in Shenzhen, Guangdong province. — AFP

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