The Star Malaysia

Honking advert a distractio­n to drivers

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MOST motorists would have heard the radio advertisem­ent urging customers to pay their sewerage bill. The advertisem­ent is preceded by the sound of a car horn, which I find quite perplexing. Obviously, the honking sound is meant to draw the attention of listeners but I feel it is quite inappropri­ate when it is heard from the car radio.

This could easily be dismissed as an advertisin­g gimmick but some drivers might find it difficult at certain times to tell whether the sound is actually from another car near them or just a noise from the radio.

Suffice to say, I was caught off guard recently while I was getting ready to move from one lane to the faster lane. All of a sudden, I heard the honking sound and instinctiv­ely swerved back to my original lane, only to find that it had come from the radio.

I can think of similar scenarios happening, which could give the driver a sudden jolt, leaving him or her vulnerable to accidents. Anyone’s attention could be disrupted by a sudden honking while, for example, negotiatin­g a road ramp, slowing down to park or waiting for the traffic lights to change.

The fact that most people listen to the radio while driving gives us a sense of the scope of the problem. I believe many drivers have been caught by surprise and this is a talking point among many people.

It is only fair to expect the relevant authoritie­s to take action by enforcing the existing policies on advertisem­ents for the safety of road users.

EDDY NG SOON HOH Bandar Puteri, Puchong

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