The Star Malaysia

Chinese TV series attract an internatio­nal audience

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SHANGHAI: At the just-concluded Shanghai TV Festival, French film and TV series producer Thomas Viguier was attracted by a TV series telling entreprene­urial stories in China.

Deciding to bring the series back to France, he took some sample episodes of Entreprene­urial Age from the Chinese producer to take a closer look at the production.

“The popularity of Chinese TV series in the overseas market has been growing beyond our imaginatio­n,” Zhou Jihong, deputy head of internatio­nal cooperatio­n department of State Administra­tion of Radio and Television, said at the festival that ran from June 11 to 15.

Statistics show that Chinese TV series have been exported to over 200 countries and regions.

The Chinese TV and film industry last year exported content products and service surpassing US$400mil (RM1.59bil).

Translated into Mongolian, the Chinese TV drama Revelation of Life, which featured a love story in a big city, ranked on top in the ratings for TV series airing in Mongolia last year.

Chinese TV drama Feather Flies To The Sky, which tells the story of Chinese entreprene­urs decades ago, will be broadcaste­d in the Philippine­s soon.

The TV series Ode to Joy, which has gained wide popularity in China, will be translated into Portuguese and broadcaste­d in Portugal.

“TV dramas that reflect the reality of Chinese life and Chinese people’s joy and sorrow offer a window for the internatio­nal community to get to know more about China,” Zhou said.

Hungarian TV station ATV is working with China’s Shaanxi TV and has produced a Hungarian version of the documentar­y Here is China.

Tamas Kovacs, CEO of ATV Hungary, said Hungarians want to watch all kinds of Chinese TV programmes such as dramas about romantic and family relationsh­ips, as well as costume and historical dramas. — Xinhua

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