Massive boost for regional golf destinations
IN a move seen as one to bolster its portfolio, the region’s leading circuit has announced three additions to “Asian Tour Destinations”.
In a communique to the media, the Asian Tour said this is an “exclusive network” of golf venues with direct ties to the Tour and now includes Malaysia’s Kota Permai Golf & Country Club, Black Mountain Golf Club in Hua Hin, Thailand and Classic Golf & Country Club in New Delhi, India.
They join Singapore’s Sentosa Golf Club, which was the first golf club to become part of the Asian Tour Destinations network in 2015.
The main objective of the progamme is to provide an affiliate membership between the venues (collectively 7,500 golfers) and help the Asian Tour grow the game of golf in the region.
Being a part of the Asian Tour Destinations network means that each venue is certified Tour caliber and comes with a wide range of facilities and services.
Among the many benefits of the programme, Asian Tour members can now play and practice at each venue.
Asian Tour Commissioner and chief executive officer Cho Minn Thant said: “We welcome the new venues on board and we look forward to working with them and further develop our relationships. They represent the top-tier of golfing properties in Asia and are a perfect fit for Asian Tour Destinations.
“Through our combined resources these golf clubs will benefit from the significant value that the Asian Tour and Asian Tour Destinations brand will add to their commercial and strategic goals.”
Asian Tour Destinations are also partners of online booking portal Tee Time Saver and Customer Service Analysis provider 59Club Asia.
Commenting on the new development, Gamuda Land director of Club, Township & Property Management Tang Meng Loon said: “Kota Permai has always embraced the spirit of providing the best golfing experience possible.
“As one of the leading golf clubs in Malaysia, we aligned with other elite clubs in Asia, plus the region’s foremost professional golf Tour.
“Becoming a member of Asian Tour Destinations is an exciting opportunity for Kota Permai to showcase our golf course, club facilities as well as warm hospitality. We look forward to welcoming both Tour players and Asian Tour Destinations members alike,” he added.
“Black Mountain is delighted to be part of this new community of leading golf courses,” said general manager Harald Elisson.
“We pride ourselves on being a desirable destination for visitors from all over the world and our association with the Asian Tour and Asian Tour Destinations will certainly help with this objective.
“Several Tour players have already based themselves at our property and we look forward to welcoming more in the future as well as the members from the other Asian Tour Destination clubs.”