Speak­ing out for film fes­ti­vals

The Sun (Malaysia) - - ENTERTAINMENT -

AC­TRESS Ni­cole Kid­man ( be­low) warned that Hol­ly­wood was fac­ing new chal­lenges in the era of on­line stream­ing, and needed fes­ti­vals more than ever to get films no­ticed.

“I don’t think there is a Hol­ly­wood any­more,” the Os­car-win­ning Aussie star told a press con­fer­ence in Toronto fol­low­ing the world pre­miere of Lion by di­rec­tor Garth Davis.

“We’re all scat­tered around the world and we make films all over the world, and Hol­ly­wood is of some by­gone era now, which is sad in a way,” she said.

Gen­er­a­tions ago, the dis­trict of Hol­ly­wood in Los Angeles was the cen­tre of the Amer­i­can film in­dus­try. Amer­i­can movie stu­dios col­lec­tively re­main a pow­er­house in cin­ema but in­ter­na­tional pro­duc­tions are in­creas­ingly com­mon, with fea­tures shot at var­i­ous lo­ca­tions around the world. With the demise of the cor­ner video store over the last decade, and cine­mas struggling to cap­ture au­di­ences, more and more peo­ple are stream­ing films at home. Amid these changes, pub­li­cists are seek­ing cre­ative new ways to reach au­di­ences. “I think film fes­ti­vals are so im­por­tant right now be­cause it’s very hard for films to be dis­cov­ered,” said Kid­man, who has launched sev­eral films at the Toronto, Cannes and Venice gath­er­ings. “We need all the help we can get for smaller films and films that are not big big stu­dio films or su­per­hero films.” – AFP

Newspapers in English

Newspapers from Malaysia

© PressReader. All rights reserved.