A good hair day

The Sun (Malaysia) - - BEAUTY - BY YEO CHIA HUI COM­PILED BY CHIA HUI

Un­der the spot­light: L'Oréal Pro­fes­sion­nel Serie Ex­pert Nutri­fier range.

A snap­shot: This new hair­care col­lec­tion is de­signed to com­bat dry and un­der­nour­ished hair. Boast­ing of sil­i­cone-free ingredients, it is the first pro­fes­sional hair­care to com­pen­sate for nu­tri­tional de­fi­ciency without over­load­ing the fiber. There are six prod­ucts – sham­poo, con­di­tioner, masque, dry­ness de­fense balm, blow dry cream, and overnight masque – as well as one in-salon treat­ment.

What’s in it? The two ma­jor ingredients are glyc­erol and co­conut oil. Com­monly found in mois­turis­ers, glyc­erol has the abil­ity to re­tain mois­ture. It also im­i­tates fi­bre’s nat­u­ral nour­ish­ing el­e­ments and deeply en­hances hair nutri­tion. Co­conut oil, on the other hand, nour­ishes dry hair – it adds lus­tre, shine and soft­ness to the hair; and pre­vents hair break­age and split ends.

The process: Firstly, a hair­styl­ist at Maxwell De'Salon in Jaya One, Petal­ing Jaya gave my hair a thor­ough sham­poo cleanse. As she sham­pooed my hair, she punc­tu­ated the move­ment with gen­tle scalp mas­sages at a knead­ing pres­sure that was just right for me. The re­sult was a re­lax­ing and sooth­ing hair wash ses­sion that was grat­i­fy­ing. After that, it was time for the Pow­er­dose. It is a mon­o­dose nu­tri­tive con­cen­trate that aims to in­stantly trans­form your hair softer, shinier, more sup­ple and eas­ier to style. She ap­plied the con­cen­trate by man­u­ally smoth­er­ing it into my hair strand by strand be­fore util­is­ing the Mi­cro-mist de­vice for 10 min­utes. I was made to un­der­stand that the ma­chine uses mist to bet­ter process the treat­ment as it im­proves the prod­uct pen­e­tra­tion and ab­sorp­tion. Once that was done, I was ush­ered for the hot wrap­ping step that com­bines warm towel and soft cleans­ing with wa­ter trickle. Lastly, my hair­styl­ist ap­plied the blow-dry cream be­fore she styled it to my pref­er­ence.

Ver­dict: Since I have sub­jected my hair

I also like the fra­grance of this se­ries. L'Oréal Pro­fes­sion­nel dubbed it the win­ning fra­grance and I’m in­clined to agree. It gave a pleas­ing aroma that stayed with me through­out the day. – the num­ber one Amer­i­can Pro­fes­sional Brand in Asia – con­tin­ues its growth in the pro­fes­sional salon hair­care seg­ment with its lat­est Bi­o­lage Ad­vanced Ker­atin­dose for chem­i­cally dam­aged hair. What causes over­pro­cessed hair is a few months of ag­gres­sive chem­i­cal-pro­cess­ing, colour­ing, blow-dry­ing and/or flat iron to strip your tresses of es­sen­tial mois­ture leav­ing you with dry, limp locks. Hence, the Bi­o­lage Ad­vanced range of­fers the best so­lu­tion to th­ese spe­cific types of dam­age pow­ered by an ad­vanced blend of botan­i­cals and molec­u­lar sci­ence. The Ma­trix Bi­o­lage Ad­vanced Ker­atin­dose range is avail­able in se­lected Ma­trix Sa­lons.

Overnight masque and Pow­er­dose.

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