Il­lu­mi­nat­ing ex­pe­ri­ences

> Philips Light­ing Malaysia opens new light­ing lounge and light­ing ex­pe­ri­ence cen­tre

The Sun (Malaysia) - - MEDIA & MARKETING -

PHILIPS Light­ing rein­vents the il­lu­mi­na­tion ex­pe­ri­ence for Malaysians with the open­ing of its Philips Pro­fes­sional Light­ing Ex­pe­ri­ence Cen­tre (PLEC) and Philips Home Light­ing Lounge at Me­nara Axis, Petaling Jaya to pro­vide vis­i­tors with a new in­tu­itive and cus­tomised light­ing ex­pe­ri­ence for dif­fer­ent en­vi­ron­ments.

PHILIPS HOME LIGHT­ING LOUNGE Vis­i­tors will be greeted with the Philips Home Light­ing Lounge on the ground floor of the tower. The lounge show­cases a va­ri­ety of Philips Light­ing prod­ucts and their ver­sa­til­ity.

A show of light awaits with ideas for dec­o­ra­tive LED so­lu­tions for the home that go be­yond func­tion­al­ity. Home and out­door set­ting de­sign sets shows vis­i­tors the def­i­ni­tion of mean­ing­ful in­no­va­tions for per­sonal liv­ing spa­ces and how to achieve a har­mo­nious am­bi­ence that makes a state­ment while be­ing eco-friendly.

There are five dis­tinct home decor styles for in­spi­ra­tion: mod­ern, con­tem­po­rary, clas­sic, ex­pres­sive and func­tional. Philips also pro­vides on-site con­sul­ta­tion and home light­ing de­sign ser­vices to cus­tomers.

PRO­FES­SIONAL LIGHT­ING EX­PE­RI­ENCE CEN­TRE (PLEC) Lo­cated fur­ther up on the eighth floor is the first-of-its-kind Pro­fes­sional Light­ing Ex­pe­ri­ence Cen­tre, where vis­i­tors will get to ex­pe­ri­ence the lat­est of Philips’ break­through smart LED so­lu­tions across var­i­ous seg­ments.

The Philips PLEC uses ad­vanced LED lu­mi­naires and wire­less con­trol sys­tems to cre­ate an ef­fi­cient ecosys­tem that is pro­gram­mable and in­ter­ac­tive, such as the Philips Light­ing of­fice, which is the first smart of­fice in Malaysia. The lu­mi­naires come with built-in sens­ing, pro­gram­ming and dy­namic con­trol mod­ules that al­low Philips to con­trol its light­ing sys­tems in their lobby, meet­ing and of­fice rooms, work spa­ces and even the cafe­te­ria.

The PLEC also fea­tures con­nected light­ing so­lu­tions for var­i­ous en­vi­ron­ments, such as re­tail and fash­ion stores, hy­per­mar­kets and malls, carparks, sta­di­ums, street light­ing and ware­hous­ing. The right light­ing and the right mo­ment can trans­form com­mer­cial and ur­ban spa­ces.

ADDING LIGHT “The Philips Pro­fes­sional Light­ing Ex­pe­ri­ence Cen­tre and Philips Home Light­ing Lounge will pro­vide savvy Malaysians more in­sights and a greater ap­pre­ci­a­tion for smart, sus­tain­able and con­nected LED light­ing pos­si­bil­i­ties,” said Philips Malaysia man­ag­ing di­rec­tor for light­ing Alok Ghose.

As the global leader for light­ing, Ghose shared the com­pany’s aim to un­lock new val­ues of dig­i­tal light­ing in Malaysia.

“Un­der­stand­ing how light­ing af­fects peo­ple, it is our de­sire that the con­nected and in­tel­li­gent light­ing sys­tems show­cased will in­spire more ideas, in­ter­ac­tiv­ity and novel ex­pe­ri­ences, and fur­ther im­prove the lives and well-be­ing of all Malaysians,” added Ghose.

PLEC vis­its are by ap­point­ment only. For more in­for­ma­tion on Philips Light­ing Malaysia, visit its web­site.

Philips Light­ing APAC mar­ket leader Pa­tri­cia Yim and Ghose at the re­tail and fash­ion sec­tion dis­play at the new cen­tre.

A Philips lu­mi­nous car­pet con­trolled from a tablet.

Vis­i­tors can ex­pe­ri­ence var­i­ous light­ing ap­pli­ca­tions at the new cen­tre and lounge.

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