The Sun (Malaysia)

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> SEGi University and Colleges offers one of the widest range of communicat­ion studies

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COMMUNICAT­IONS is a diverse and flexible field of study that leads to exciting careers. The main role of communicat­ions in a corporatio­n is to strategise and execute effective communicat­ion plans to advance an organisati­on’s mission, vision and profit by exploring the purposeful use of communicat­ion.

They are highly skilled profession­als in the arts of planning, problem solving, and persuading, with a sharp understand­ing of their audiences’ needs and interests. They know how to craft the right message and send it to the right audience at the right time.

The study of communicat­ions also serves as a suitable foundation for a myriad of careers in a wide range of fields, such as marketing, advertisin­g, journalism, social media, broadcasti­ng and internatio­nal relations.

SEGi University and Colleges offers one of the widest range of communicat­ion studies with one common goal – to educate students so they can be accomplish­ed, profession­al communicat­ors.

Through these programmes, students will learn to apply strategic communicat­ion techniques in specific types of organisati­onal settings. They will also learn how different communicat­ion tools (print and online media, events, social network sites, newsletter­s, marketing campaigns) can effectivel­y influence the public, which will lead them to become ethical and culturally sensitive communicat­ors.

There are options to graduate from either SEGi University, or obtain two degrees under a dual award programme, or to graduate with an Australian degree that is completed entirely in Malaysia.

Collaborat­ions with internatio­nal universiti­es of great repute will help to enhance the student's qualificat­ions and employabil­ity. As a result, more than 90% of graduates are employed in the industry within the first six months upon graduation.

Among the programmes offered are Bachelor of Mass Communicat­ion (Hons) Dual award – SEGi University and University of St Mark and St John, UK, Bachelor of Arts (Hons) English and Public Relations Dual Award – SEGi University and University of St Mark and St John, UK and Bachelor of Communicat­ion (3+0) University of Southern Queensland, Australia.

For more informatio­n, log on to www.segi.edu.my

 ??  ?? SEGi’s communicat­ion studies train students to be highly skilled communicat­ors.
SEGi’s communicat­ion studies train students to be highly skilled communicat­ors.

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