The Sun (Malaysia)

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GAP is promoting young menswear designers this autumn, with the launch of its sixth limited-edition collection created in partnershi­p with GQ.

The retailer has expanded its “Coolest Designers on the Planet” programme to include internatio­nal emerging talent for the first time, with the three designers selected hailing from Paris, Tokyo and Brooklyn. As well as launching limited-edition Gap capsule collection­s, the trio will also be featured in a special advertisin­g insert in the October 2017 issue of GQ magazine.

This year's designers are the Paris-based “Ami”, created by Alexandre Mattiussi, which puts a French spin on sportswear and streetwear, the Tokyo-based “United Arrows and Sons”, founded by Motofumi "Poggy" Kogi, which blends refined tailoring and cutting-edge casual-wear, and Brooklyn's “Kinfolk”, the brainchild of Jey Perie, which draws its inspiratio­n from workwear to create streetwise clothes with an edgy sensibilit­y. The collection as a whole covers outerwear, knits, sweaters, denim, Tshirts, buttondown shirts and accessorie­s.

"By tapping into the 'Coolest Designers on the Planet', we're able to bring our customers a fresh perspectiv­e on style from these emerging talents who are playing an important role in the future of menswear," said Wendi Goldman, Gap executive vice president and chief product officer.

"We knew expanding this collaborat­ion and taking it internatio­nal would add vibrancy to the programme, and this year's amazing designers certainly brought it," added GQ editor in chief Jim Nelson.

GQ's “Best New Menswear Designers in America” project was first launched in 2007 to shine the spotlight on emerging talent in the fashion industry and offer assistance via a mentoring programme led by GQ and Gap.

This year's collection is now available online and in select Gap stores throughout the US, Canada, China, Hong Kong, Japan, and Europe. – AFP Relaxnews

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