Shine bright like a diamond
> Swiss line Cell Shock White redefines radiant complexion
THE Swiss-born Cell Shock White collection has been delivering successful whitening skincare results since the debut of "no whiter white than Cell Shock White" seven years ago. Not resting on its laurels, Swiss line has achieved a breakthrough with the brilliant reformulation to the collection. The new Cell Shock White collection has advanced whitening to brightening and clarity. It has redefined beautiful skin as radiating an impeccable healthy glow, as precious as diamonds.
The new Swiss line Cell Shock White collection has made gleamingly flawless complexion within reach with the support of Cellactel 2 White Complex (existing in the original Cell Shock White Collection), enhanced with state-of-the-art Diamond Clusters, Syn®-ake Peptide, Spotoff Complex and HD-White Complex.
Diamonds are converted because of their extraordinary optical properties. When applied to the skin's surface, diamonds have the ability to alter the quality of light reflection from the skin for an immaculate finish. Swiss line has envisioned and realised the unique technology to disperse micronised real diamonds onto skin. The diamonds are suspended and trapped in micro-capsules using the interaction of two marine polymers. Once the Diamond Clusters touch the skin, they are evenly dispersed, effectuating an immediate and unblemished skin brightening.
Syn®-ake Peptide is an award-winning peptide that delivers a non-invasive plumping effect. The muscle-relaxant action of the peptide smoothens expression lines. A smoothen skin surface also supports the diamond dispersion.
The Spot-Off Complex boasts a "dissolving" action that goes beyond melanin-inhibiting active ingredients. It tackles age spots and UVinduced spots by preventing and regulating the formations, rather than just superficial whitening. The active substances in the complex include the Swiss-origin garden cress sprout extract.
The HD-White Complex consists of powerful whitening ingredients and antioxidants that produce a visible brightening effect. Powerful arbutin, glutathoine and ascorbic acid are innovatively delivered via a liposomal complex – that preserves the integrity of the precious ingredients with a targeted, fast-penetration delivery system.
The Cellactel 2 White Complex contains the same cellular nutrients as Swiss line's renowned skin regenerator, Cellactel 2 Complex – a medical-grade active that lets skin cells breathe, metabolises and increases collagen and elastin production. The Cellactel 2 White Complex delivers de-ageing benefits with added whitening abilities.
Swiss line has formulated a comprehensive suite of products to turnaround skin with the new Cell Shock White collection: Brightening Diamond Serum, Facial Cleansing Foam, Facial Brightening Essence, Daytime Brightening-Power Emulsion, Brightening Bi-Phase Veil SPF 35 PA++, Invisible Bi-Phase Veil SPF 50 PA++, Overnight Brightening-Power Cream, Facial Brightening Mask. Note: Diamond Clusters, Syn®-ake Peptide and Spotoff Complex are found in the Brightening Diamond Serum only. knowledge that the Brightening Diamond Serum (RM888) brings about an unprecedented brightening, clarity and smoothness to the skin.
Swiss line has doubled the action of the Brightening Diamond Serum with two chambers of different and complementary serums in one bottle. The two serums are fused when dispensed, delivering an active formula that tackles uneven complexion, dark spots, blemishes, and wrinkles.
Custodio d'Avo, Swiss line International Brand Director, said: "The Brightening Diamond Serum not only offers the novelty of applying real diamond clusters to the skin, its brightening powers can be boosted even further when used in unison with other products from the newly enhanced Cell Shock White collection, thereby offering a skincare régime that delivers truly HD results." – Alex Chai