Flower power
> Pamper yourself with the benefits of botany and science with KLORANE hair and personal care products
manager Emmanuelle Ruellan.
KLORANE Botanical Foundation believes in protecting plant biodiversity with practical actions worldwide. Its director Florence Guillaume said: “KBF’s primary purpose is to protect endangered plant species and to protect our plants, we must first be familiar with them.
“We believe that knowledge is only of value when it is shared and through this foundation, we develop educational materials and create concrete actions of conservation around the world.”
Klorane’s best-selling range is the Oat Milk Range which comes in shampoo, conditioner and dry shampoo. The organically harvested oat milk softens and protects the scalp and is ideal for sensitive scalp. Oat is exceptionally rich in sugar, lipid and vitamin contents with softening and protecting properties. Made with an ultra-gentle formula, the Oat Milk shampoo and conditioner are ideal for everyday use for the entire family.
Besides the Oat Milk range, each product range focuses on one plant providing one solution for every possible type of hair such as Quinine for anti-hair fall, Peony for sensitive scalp, Mango Butter for dry hair, Flax Fibre for fine and limp hair, Pomegranate for colour-treated hair, Citrus Pulp for normal to oily hair, Nettle for oil-control, and Nasturtium for anti-dandruff.
Meanwhile, the KLORANE Bébé range specifically soothes and protects babies’ delicate skin with products such as bathing soap, face and body care, nappy cream and many more using Calendula as the ideal ingredient. The range soon became iconic, reputed for its toning, calming and purifying properties with inimitable fragrance safe for precious newborns.
Nonetheless, the honest brand with increasingly affirmed social commitments in preserving the environment also ensures all products are made using only the purest plant extracts sustainably grown by KLORANE’s own farming partners for 100% traceability.
Staying true to its commitments, the wide range of biodegradable products and eco-designed packaging are created with sustainable process to reduce damage to the environment.
KLORANE is much more than a regimen, in fact, it is a holistic hair care ritual for personal well-being and development. KLORANE is available exclusively at all Watsons stores nationwide.