Topshop is bringing back its beauty line

TOPSHOP Beauty is making a comeback.

The British fashion retailer is making beauty dreams come true by bringing its make-up line back into stores this November, reports AFP Relaxnews. And better still: the series has been extended and revamped.

The new-improved collection will span eyeshadows with six different finishes, lip products, eyeliners, primers, blushes, bronzers, brushes and much more. Highlighters, lip balms and nail polishes have all been thrown into the mix, which now comes packaged in sleek black casing.

The revamped line, which has been certified cruelty-free by the Leaping Bunny Program, now features updated formulas that mean the products are better suited to a variety of skin types and will last longer.

Perhaps Topshop was inspired by its fellow fashion competitors to dip its toe back into the beauty business – after all, clothing retailers are queueing up to launch their own make-up lines these days. Online shopping giants Asos and Boohoo kicked things off last year with the launch of their own beauty brands, while Urban Outfitters jumped on the trend this summer with ‘Ohii’, a series spanning skincare, bodycare and colour cosmetics. September saw US department store chain Belk unveil its debut inhouse beauty brand, while LA-based fashion label Juicy Couture has also got a make-up collection up its sleeve. – AFP Relaxnews