Take charge!
FITBIT, the leading global wearables brand, recently announced the availability of Fitbit Charge 3™ for RM728 in Malaysia. Charge 3, the latest evolution of the best-selling Charge family of devices, delivers a premium swimproof design with a large touchscreen display, its most advanced health and fitness features on a tracker, and is its smartest tracker yet – all powered by up to seven days of battery life.
Charge 3 continues to build upon the success of the best-selling Charge franchise, with initial pre-order sales indicating strong adoption among both new and existing consumers. This initial consumer demand is supported by IDC estimates, which predict shipments of fitness trackers will continue to drive a significant portion of the overall wearables category for the next several years.
“We’ve seen amazing consumer reception and strong pre-orders for Charge 3, which are even better than Versa in its first six weeks, underscoring why the Charge family has been our most popular product line for the past few years,” said James Park, co-founder and CEO of Fitbit.
“With Charge 3, we’re offering consumers a purpose-built sleek, premium device for those who prefer trackers and want advanced health and fitness features along with the smart features they need to stay connected. Charge 3 is our most innovative tracker yet, featuring our most advanced sensor technology, bringing the relative SpO2 sensor to the tracker form factor for the first time.”
As the first wearable brand to introduce sleep tracking in 2009, Fitbit has built one of the largest sleep databases, tracking more than 7.5 billion nights of sleep to date. – Alex Chai