XPeng drives toward global market via Asean partnerships

A Chinese smart electric vehicle (EV) company XPeng Motors has announced its latest long-term strategic partnership with Neo Mobility Asia Co Ltd, a joint venture between Arun Plus Mobility Holdings Co Ltd, a subsidiary of PTT and MGC-Asia GreenTech Co Ltd, in Thailand.

According to a statement, the partnership widens XPeng’s international footprint as it has entered Asean and led to the official launch of XPeng at the 45th Bangkok International Motor Show.

“By entering new markets strategically and offering a range of EV models tailored to local customer needs, we aim to solidify our brand position as a leading player in the smart EV sector on a global scale,” said its finance and overseas strategic office vice-president James Wu.

As part of its international expansion plans, a growing list of new partners from XPeng’s strategic markets have joined the company in bringing the brand’s latest smart EVs to local consumers, including Premium Automobiles from Singapore and Bermaz Auto from Malaysia.

The XPeng global market strategy focuses on establishing partnerships with local importers and dealers to create a first-class distribution, sales and service network in various regions.

The company will offer the G6 SUV in Thailand, Singapore as well as Malaysia, and start delivering from third quarter of this year.

Developed for global markets, the G6 is underpinned by XPeng’s evolutionary Smart Electric Platform Architecture 2.0 platform, which sets the foundation for future production models while shortening development cycles and reducing manufacturing costs. – Bernama