Are you the next Bols Gen­ever Pi­o­neer?

Malta Independent - - NEWS -

Lu­cas Bols is the world’s old­est dis­tilled spir­its brand with a strong po­si­tion in the bar­tend­ing com­mu­nity and a unique her­itage dat­ing back to 1575. In 2007, Lu­cas Bols launched its first Bols Around the World com­pe­ti­tion – a bar­tender com­pe­ti­tion that at­tracts thou­sands of bar­tenders from all over the world.

This year Bols Around the World cel­e­brates its 9th an­niver­sary and goes back to its roots: the Dutch spirit Bols Gen­ever. Be­ing the no. 1 Gen­ever brand world­wide, Lu­cas Bols cel­e­brates Bols Around the World (BATW) 2016/2017: the BOLS Gen­ever Edi­tion.

BATW is a plat­form for bar­tenders that aims to grow bar­tenders’ ca­reers, as well as their pas­sion for bar­tend­ing. BATW in­creases bar­tender’s knowl­edge by pro­vid­ing ed­u­ca­tion and in­spi­ra­tion, show­cas­ing their tal­ent and grow­ing their in­ter­na­tional net­work.

The com­pe­ti­tion is look­ing for the next BOLS Gen­ever Pi­o­neer: an all­round bar­tender with a busi­ness fo­cus. The Pi­o­neer has ex­ten­sive BOLS Gen­ever knowl­edge, but also knows how to truly ex­per­i­ment with BOLS Gen­ever. The BOLS Gen­ever pi­o­neer comes up with new ideas and dares to lead the crowd. It’s the clas­sic bar­tender, with a pas­sion for the new­est trends.

In­ter­ested par­tic­i­pants are in­vited to sub­scribe their in­ter­est now at www.bol­saroundthe­world.com. Pro­file cre­ation is open un­til 31st Oc­to­ber. On­line heats will start on 1st Novem­ber, work­ing to­wards the re­gional fi­nals in Fe­bru­ary 2017: a visit of one of the BOLS Gen­ever Icons in the par­tic­i­pant’s lo­cal bar.

The grand fi­nal will see win­ners from seven re­gions around the world in Am­s­ter­dam from 8th to 10th May 2017. Th­ese will show­case their BOLS Gen­ever con­cepts in the ‘BOLS Gen­ev­er­street’ in the heart of Am­s­ter­dam.

The re­gional win­ners will com­pete for the Grand prize: the “BOLS GEN­EVER PI­O­NEER AROUND THE WORLD TOUR”, con­sist­ing of sev­eral stages to de­velop stronger Gen­ever knowl­edge and bar­tend­ing skills around the world: learn to dis­till with the Lu­cas Bols Mas­ter Dis­tiller in Am­s­ter­dam, visit a Master­class at Tales of the Cock­tail USA and fi­nally mas­ter their ice-carv­ing skills in Asia.

The BOLS Gen­ever Iconic team will judge the Grand Fi­nal in Am­s­ter­dam.

Bols is im­ported, mar­keted and dis­trib­uted by Far­sons Bev­er­age Im­ports, a mem­ber of Far­sons Group.

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