Malta Independent

Recognitio­n + Innovation = Growth + Success

- George Carol

Malta’s Best in Biz Awards, the only business awards programme judged by members of the press and industry expert analysts will be held at Castello dei Baroni, Wardija on Friday 25th November.

Symfomania Awards are one of the most powerful and costeffect­ive marketing tools and winning a prestigiou­s Malta’s Best in Business Awards will help your organisati­on to stand out from the crowd, send a positive message to your existing customers and attract new business. Malta’s Best in Business Awards are Malta’s highest profile awards and winning this accolade will say a lot about the quality of your organisati­on and the strength of your management team. Due to its high profile, the Awards attract a wide range of entries from all sectors, from large internatio­nal PLCs and public sector organisati­ons to dynamic and innovative SMEs or start-ups. But the winners all have one thing in common – they are truly excellent at what they do and have proved this by winning Malta’s Best in Business Awards.

“We want to help business raise the profile of their organisati­on and enhance its reputation by promoting the great work you are doing while at the same time providing them with a platform to celebrate your success,” said Martin Vella, organiser and managing director of MBR Publicatio­ns Limited.

About the awards

Malta’s

Best

in

Business Awards aim to highlight and reward excellence in the private and public sectors to help businesses become even more successful. The following research findings highlight some of the benefits award winners enjoy:

• Large award winning companies experience­d a 48 per cent increase in operating income and a 37 per cent growth in sales when compared to non-award winners. Smaller award winning companies were also shown to have experience­d a 63 per cent increase in operating income, and a 39 per cent growth in sales when compared to non-winners.

Source: British Quality Foundation based on experience in the USA.

• A study compared the financial performanc­e of 120 awardwinni­ng companies across Europe that met specific criteria against comparison companies of a similar size and operating in the same industries. The financial performanc­e was tracked over 11 years. The study found that the award winning companies showed improvemen­ts in financial performanc­e after just a year of award.

Source: University of Leicester for the British Quality Foundation and the European Foundation for Quality Management.

• Fact: All award winning companies outperform­ed the comparison companies by an average of 17 per cent for sales and 36 per cent for share value. During the past year that performanc­e was tracked, the award winning companies experience­d even greater increases when compared to similar companies, with sales growing by an average of 77 per cent more and operating income by 18 per cent more.

Malta’s Best in Business Awards are marketed and administer­ed by MBR Publicatio­ns Limited, which own copyright and trade licence, and is one of Malta’s leading provider and organisers of high quality business gala awards, supplement­ed by technical and logistics support services, and which also caters for MICE, publishers of Malta’s leading business publicatio­ns, also acting as a PR and media agency, providing news and informatio­n winning their first to progressiv­e organisati­ons.

Mr Vella explained, “Chances are you will want to tell your target audiences about your success, so we have developed a range of public relations benefits for winners. As a winner company/ies will receive a press release with judges‘/ organiser’s comments on why you have won. These comments can also be used on your website and other marketing materials at no cost and will be published on Malta’s Best in Business Awards website, which is great for link building, and is an extension of MBR Publicatio­n’s own website. Malta’s Best in Business Awards will also contact you to provide free help and guidance on maximising the awareness of your success. This will include how best to generate media coverage in the press, broadcast media and online as well as how to communicat­e your success directly to existing and potential clients, staff and other key opinion formers.”

Testimonia­ls

“Winning a Best Business Award has provided us with a platform to raise our profile via the media. Since winning we have secured press coverage in key national and regional publicatio­ns regarding the great work we are doing and we have attracted students to the college that may not have otherwise heard about us. I would recommend the Best Business Awards to any dynamic organisati­on that wants to prove to stakeholde­rs that it is delivering.” – Keith Mallia Milanes, MAPFRE Middlesea plc.

“Experience has shown that an award gives massive credence to our business, particular­ly when talking to new customers and vendors that have not dealt directly with us in the past. With existing partners, it reinforces the fact they have made the right choice to work with us. If I equated the benefits of winning an award to other forms of channel marketing, we would probably have to spend tens of thousands of euro to get similar levels of impact.” – Marygrace Attard, owner of Ta’ Frenc Restaurant, Gozo

“If you are a young business without much marketing spend, then entering awards can be a cost-effective way of generating positive marketing and PR, because you are thrown into the spotlight. It also offers a seal of approval. Potential customers can look at that and think ‘I’m happy to do business with this company because they have that recognitio­n.” – Felix Busuttil, YADA Dance Company

Entry deadlines for each round are the last working day of Wednesday 16th November. Winners will be announced during the gala dinner organised for these awards. Winners will receive a certificat­e endorsed by CIM Ambassador for Malta, together with a souvenir keepsake trophy. An official souvenir programme will be issued and published for the occasion.

For more informatio­n please contact: Margaret Brincat on +356 9940 6743 margaret@mbrpublica­tions.net; Martin Vella on +356 9926 0162 martin@mbrevents.com

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