Malta Independent

Setting up a digital marketing strategy

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Malta University Consulting is organising a 12-hour course on ‘Setting Up A Digital Marketing Strategy’ during the months of January/February.

This course is aimed at (a) individual­s who have no experience in digital marketing and would like to learn practical insights ; (b) individual­s who have experience in a different field but want to broaden their knowledge by adding digital marketing to their skill set; (c) individual­s who have a basic understand­ing/experience of digital marketing but would like to update their skills with emerging tools and techniques in the field. The course will be delivered through the presentati­on of case studies, best examples, class discussion­s and demonstrat­ions.

Dr Franco Curmi is the course co-ordinator and tutor. Dr Curmi is an academic at the University of Malta, an industry consultant and conducts research in collaborat­ion with various universiti­es. Dr Curmi has a Maser in Creativity and Innovation from the University of Malta and Master in Digital Innovation from Lancaster University, both completed with distinctio­n.

Further informatio­n may be obtained from Malta University Consulting Ltd, tel: 21 240746/9982 9244; email: maria.bugeja@muhc.com.mt.

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