MAPFRE MSV Life to support MPO in its drive to enhance its cultural calendar

Malta’s leading life insurance company MAPFRE MSV Life has signed a sponsorship agreement with the Malta Philharmonic Orchestra, through which it will help support the orchestra’s activities for the next three years.

The agreement covers three of the MPO’s concert seasons, which start in September and come to an end in August 2020. Through this agreement, MAPFRE MSV Life, will support the orchestra in two key objectives.

Part of the sponsorship will help the orchestra enhance its cultural calendar throughout its concert seasons, particularly by supporting the choice of internationally-acclaimed soloists and conductors for its concerts. MPO Chairman, Mr Sigmund Mifsud said that, “such collaborations not only help raise the orchestra’s profile, but are also crucial in helping it maintain, and increase, its level.”

MAPFRE MSV Life will also become a corporate patron of the MPO Educational Programme, primarily by supporting the orchestra’s annual Family Fanfare concert. The Family Fanfare concert is organised specifically with children in mind – separate performances are always held for schoolchildren, along with a performance for the general public – and frequently see the orchestra collaborating with the young.

This year’s edition of the concert was named Pictures at an Exhibition, and besides featuring an orchestral performance of Mussorgsky’s famous suite by that name, the concert also featured compositions by students of the Johann Strauss School of Music which were similarly inspired by emotive scenes. Future performances will see collaborations with other educational entities, in an effort to continue developing the MPO’s educations and outreach programme.

David G. Curmi, CEO of MAPFRE MSV Life stated that ,“the company is committed to supporting the proliferation of culture and the arts and we are therefore very pleased to be supporting the Malta Philharmonic Orchestra.” Mr. Curmi praised the MPO for their excellent work and augured that through the MPO’s Educational Progamme one would indeed identify and help recognise the potential of young talent in Malta and Gozo.