Malta Independent

Bank of Valletta welcomes Montblanc Boutique among partners of its Cards Loyalty Rewards Programme

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Montblanc is the latest brand to partner with Bank of Valletta under its BOV Cards Loyalty Programme. BOV premium cardholder­s now have the option of redeeming their BOV Loyalty points against store credits at Montblanc Boutique in Merchant Street, Valletta.

This was announced on the signing of the agreement between Mr Ivo Camilleri, BOV Executive Electronic Banking Services and Mr Steve Fenech, Managing Director at Classic Group Ltd.

“We are delighted to welcome this premium brand among our partners in the BOV Cards Loyalty Rewards Programme and offering our premium cardholder­s the added value of redeeming their BOV points against credit that they can use at Montblanc Boutique,” said Mr Camilleri. “This agreement is also paving the way to make our cards value propositio­n more attractive. Concurrent­ly, we are giving our customers greater value because they have a wider spectrum of products and services against which they may redeem their loyalty points.”

Mr Fenech expressed his satisfacti­on at this collaborat­ion with Bank of Valletta, saying, “It gives us great pleasure to welcome discerning BOV customers to the Montblanc Boutique, which displays a broad spectrum of items carrying the prestigiou­s Montblanc brand. Here one finds writing instrument­s, watches, jewellery and leather goods, all of which are identified by the iconic white star logo.”

The BOV Cards Loyalty Rewards Programme awards one point for every €1 spent when effecting a purchase transactio­n with a BOV Visa Platinum, BOV Visa Gold or BOV Skypass card. Participat­ion in this programme is automatic and free of charge.

BOV points may be redeemed against the annual card fee, cashbacks against airline tickets, or store credit redeemable at one of the Bank’s eleven partners, which now also include the Montblanc Boutique in Valletta.

Full details about the BOV Loyalty Rewards Programme together with the relevant terms and conditions are available at https://www.bov.com/content/bov-loyalty-rewards. Additional informatio­n may also be obtained from any BOV Branch, by contacting the Bank’s Customer Service Centre by phone on 21312020 or by sending an email to customerca­re@bov.com.

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