The Malta Business Weekly

Virgin Atlantic’s former marketing director and founder of the Orange brand to address B2B conference and expo

-

Virgin Atlantic’s former marketing director and founder of the Orange brand, Chris Moss will be one of the keynote speakers of the first B2B Conference and Expo, which will be held at the Malta Fairs and Convention­s Centre on Friday, 1 June. This was announced by the organisers of the conference and expo shortly after signing on the first in a list of high profile speakers.

Moss is a highly reputed business innovator and entreprene­ur with a track record of delivering. He has created three multi-billion dollar brands while sustaining bottom line growth through product, service and communicat­ions innovation. Chris brings with him a wealth of experience across a wide range of industries including technology, telecommun­ications, travel and finance.

During his eight-year tenure as marketing director of Virgin Atlantic, Moss took the company from a single aircraft airline to one of the most preferred and innovative airlines in the world

Chris is also the founder of the telecommun­ications brand Orange and directed what is considered to be one of the most successful business launches in the last 20 years. Chris also led the brand switch from On Digital to ITV Digital, the brand merger of Lloyds Bank and TSB and as CEO of 118 118 delivered a masterclas­s in how to move from market entrant to market leader.

Spread over one action packed day, the B2B Conference & Expo will bring together local and internatio­nal expert speakers who will share insights and interact with the audience. Entreprene­urs will also have the opportunit­y to network and share experience­s with fellow business leaders during the event expo, which will see over 100 different exhibitors and 1,000 delegates. Registrati­ons for the event are open at www.b2bexpomal­ta.com and entrance to the conference is free of charge.

 ??  ??

Newspapers in English

Newspapers from Malta