Popular HSBC Fu­sion ser­vice now open to more small busi­ness cus­tomers

The Malta Business Weekly - - NEWS -

In 2017, HSBC Malta launched HSBC Fu­sion, a new ser­vice fo­cused on sup­port­ing small busi­ness cus­tomers to suc­ceed and make their day-to-day bank­ing eas­ier. Fol­low­ing the suc­cess of the ser­vice, Fu­sion is now be­ing ex­tended to small busi­ness cus­tomers who trade as lim­ited li­a­bil­ity com­pa­nies and part­ner­ships.

HSBC Fu­sion was first launched in Oc­to­ber last year, of­fer­ing busi­ness bank­ing and per­sonal bank­ing in a uni­fied ser­vice to small busi­ness cus­tomers with lend­ing needs of up to €100,000 and an an­nual turnover of up to €1m.

El­i­gi­ble cus­tomers have ac­cess to cus­tomised lend­ing prod­ucts, ded­i­cated ac­count spe­cial­ists in each HSBC branch, a sin­gle con­tact num­ber and a se­lec­tion of mod­ern dig­i­tal-bank­ing tools.

Gre­gory In­glott, HSBC Malta deputy head of Re­tail Bank­ing and Wealth Man­age­ment said: “With Fu­sion’s in­tro­duc­tion to lim­ited li­a­bil­ity com­pa­nies and part­ner­ships, we are ex­tend­ing the many ben­e­fits of the ser­vice across the busi­ness com­mu­nity and im­prov­ing our customer ser­vice. I know our Branch man­agers are very ex­cited to sup­port busi­ness own­ers and the role they play in the econ­omy.”

In Malta, 97% of com­pa­nies are small busi­nesses and pro­vide em­ploy­ment to as much as 34% of the pop­u­la­tion, while con­tribut­ing to 26% of the coun­try’s gross do­mes­tic prod­uct. Re­search shows that the ma­jor­ity of these cus­tomers pre­fer bank­ing that is straight­for­ward to ac­cess and man­age.

The ser­vice is driven by over 100 of HSBC Malta’s trained em­ploy­ees in branches across Malta and Gozo. Fur­ther­more, 21 HSBC Fu­sion spe­cial­ists sit­u­ated in branches, act as point of ac­cess to cus­tomers for their day-to-day needs.

Small- and medium-sized busi­ness own­ers see Fu­sion as a ded­i­cated solution

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