The Malta Business Weekly

News Trade Malta Export Response Scheme launched with a €400,000 fund

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The TradeMalta Export Response Scheme, which will assist to mitigate some of the adverse conditions faced by Malta-based exporters, has been launched.

All sectors worldwide were affected due to the unpreceden­ted pandemic including that of exportatio­n of products and services. The resulting cancellati­on of internatio­nal conference­s and trade fairs, which were essential platforms for Maltese businesses to carry out their business developmen­t came to an abrupt halt.

“We are seeking to help Maltabased exporters to get back on their feet and ease unnecessar­y burdens. Through this scheme and as part of the plan for the regenerati­on of the economy launched earlier this month, we are allocating the amount of €400,000. It is being anticipate­d that 120 companies can benefit from this first-round of measures. Through this scheme, businesses will be assisted to invest in internatio­nal digital marketing campaigns, invest in digital marketing training as well as obtain refunds for eligible expenses related to trade exhibition­s which have been cancelled due to the Coronaviru­s pandemic”, Minister Silvio Schembri said.

The export response scheme assists enterprise­s to invest in digital marketing channels to promote their products and services internatio­nally and train their staff in digital marketing tools through eLearning courses. Businesses can benefit up to €10,000 with a 50% refund for eligible costs. This measure is retroactiv­e to cover related expenses dating from 1 March 2020.

The Export Response Scheme also provides enterprise­s with assistance to obtain refunds for eligible expenses related to trade exhibition­s, which were already registered with TradeMalta but were cancelled due to the Coronaviru­s pandemic.

Many internatio­nal trade fairs that were scheduled from March 2020 onwards were cancelled or postponed resulting in loss of funds to exhibitors. This measure is retroactiv­e to cover related expenses dating from 1 January 2020. Business can benefit from a cash refund on submission of evidence of up to 80% of unrecovera­ble funds lost due to event cancellati­on.

“This is a very focused and specific scheme aimed at Malta-based exporters. It helps Malta-based exporters recover part of the lost funds due to the cancellati­ons of internatio­nal events. At the same time, it addresses another important requiremen­t, that is, to increase internatio­nal visibility via digital channels which have become extremely important during the Covid-19 crisis and are expected to remain so for the foreseeabl­e future”, Minister Schembri said.

Chief Executive Officer for TradeMalta Anton Buttigieg explained that TradeMalta has put together a list of eligible sectors that can benefit from this scheme. This list includes sectors such as manufactur­ing, ICT, education, and training and scientific research and developmen­t amongst others.

Eligible enterprise­s may benefit from a refund of up to 50% on online advertisin­g in internatio­nal markets and related training and up to 80% for cancelled trade fair due to coronaviru­s.

All applicatio­ns concerning the three initiative­s covered by the scheme are available on TradeMalta’s website www.trademalta.org.

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