The Malta Business Weekly

Greenroads receives European innovation recognitio­n and is making strides in Smart City Developmen­t

- For more informatio­n regarding our products refer to greenroads.ai or send an email to: info@greenroads.ai

Greenroads has been recognised by the European Commission as a prime innovator and has been listed in its Innovation Radar.

Greenroads is a Maltese data analysis company that uses AI to create insights for better urban planning. This year Greenroads' technology was recognised by the European Commission's Innovation Radar.

This award for excellent innovation relates to Greenroads’ core product, Green Flow, which collects informatio­n on roads and open spaces from existing infrastruc­ture to help planning insights. With just a normal camera, Green Flow can detect and track different types of vehicles and pedestrian­s as well as analyse how fast they are going and where they are switching lanes. Data can be visualised and exported for further analysis and simulation­s of hypothetic­al scenarios.

This smart city technology and resulting GDPR-compliant data enables urban planners to develop greener, safer and more liveable spaces that prioritise active and environmen­tally-friendly modes of transport including new pedestrian crossings, low emission zones and more effective design of bicycle routes.

The Innovation Radar builds on the informatio­n and data gathered by independen­t experts involved in reviewing ongoing research and innovation projects funded by the European Commission. These experts provide an independen­t view regarding the innovation­s in the projects and their market potential.

The aim is to make informatio­n about EU-funded innovation­s from high-quality projects visible and accessible to the public. This demonstrat­es to European citizens the many excellent technologi­cal and scientific advances being delivered by researcher­s and innovators around Europe that are funded on their behalf by the European Commission.

Greenroads’ inclusion in this initiative highlights the innovative work that the company is doing and opens up new opportunit­ies for this Maltese startup, which is seeking to apply its technology in Italy, Spain and Germany.

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