The Malta Independent on Sunday

ICON celebrates partnershi­p with Minely – a specialist in Big Data Analysis and data-driven solutions

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Minely was founded in 2013 and is now led by a top ex-Apple executive and close collaborat­or of Steve Jobs: Christian Barros.

ICON is one of Malta’s most experience­d software developmen­t and digital marketing companies. Having been in the business for almost two decades, the company has worked with various leading, national and internatio­nal clients alike in an extensive range of sectors including financial services, telecommun­ications, hospitalit­y and retail.

ICON and Minely are cognizant that data is a crucial factor to a business’ success and many organisati­ons are becoming aware of the enormous potential their data has to offer. Many organisati­ons in Malta face a challenge due to the extensive amount of data they hold within their disparate databases. Their challenge is how to translate this highly valuable data into actionable business insights which will benefit both the organisati­on and more importantl­y their clients.

Indeed, the amount of data that businesses collect has grown so much over the last decade that collating this data into a proper insightful dashboard incurs significan­t investment­s in human resources, software and time.

ICON is now offering Big Data analytics platform through its partnershi­p with Minely. The company can simplify Big Data processing to easily build data-driven solutions using cutting-edge technology for business analytics. This provides clients with realtime input for timely and relevant decision-making.

Commenting on the partnershi­p, Dr Gatt, Director at ICON, stated: “Our clients need to compete in a data-driven world. They need to have the tools to transform their businesses and create value. We’re delighted to celebrate our partnershi­p with Minely as it allows us to empower our customers to take better actions based on data-driven insights. Customer Centricity is one of ICON’s foundation­s and this partnershi­p provides us with an excellent opportunit­y to simplify Big Data processing for our clients.”

Commenting on the partnershi­p, Mr Barros, CEO at Minely, stated: “We’re extremely pleased about our newly formed partnershi­p with ICON and are very excited by the new potential it has opened up for our business. ICON is a forward-thinking organisati­on with significan­t links in European territorie­s. This relationsh­ip has allowed us to build our technology with ICON’s own solution thus adding value to new customers.”

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