Express Trailers promotes road safety

“When we think of road safety, we immediately think of cars, trucks and other vehicles and we forget that, on the roads, everyone is responsible. We recognise this and – given our very heavy presence on the roads – we feel we have a role in promoting road safety. Therefore, this week we launched our Express Road Safety campaign to promote more responsible road-sharing.”

This was said by Franco Azzopardi, Chairman and CEO of Express Trailers during the official launch of the campaign in collaboration with Transport Malta and the Malta Road Safety Council.

“Unfortunate fatalities on the road are becoming too much of a regular occurrence and with the increasing population and increased traffic, unless we start tackling safety more aggressively, the situation is not going to improve. This is what has been pushing us as a company to advocate more safety on our roads.

“A few years ago, we started looking at ways in which we could become an example to others by underlining a positive contribution to society in a direct way. We felt that the utmost attention had to be directed towards the more vulnerable road-users – namely pedestrians, motorcyclists, cyclists and particularly the increasing number of athletes who are using roads for training and competing.

“However, we wanted to do more because we believe that road safety should be a top priority for everyone, especially drivers – who are being called to drive responsibly and protect the more vulnerable road-users. On the road, everyone is responsible and we are therefore committing ourselves, through our team of drivers, to advocate safety on our roads more actively. Our dedicated drivers own this initiative and have pledged their dedication to be an example to all road-users.

“We are very proud to be launching this campaign in collaboration with Transport Malta and the Malta Road Safety Council. Together, we will seek to encourage road-users to reflect on their behaviour, to understand that roads are a shared resource, that using the road is borrowing space, that other road-users have the same rights as they do and that all this should increase tolerance for each other.

“Personally, I feel that Express Trailers is justified in acting as a flag-bearer for this very important campaign because we have always been highly committed to road-safety. After 60 years of operations and solid growth, the company enjoys a very positive track record and widespread respect as a responsible employer and road-user.

“Although Express Trailers is fronting this campaign, in no way must it be limited to our people, drivers or employees. This is a national campaign because the issue of road safety is a national one. Everyone uses the roads and therefore everyone is being called to act responsibly because, on the roads, we are all vulnerable and we can all contribute to each other’s safety.”

For more information about the Express Road Safety campaign, visit the campaign’s website www.expressroadsafety.com