PSA and Fiat Chrysler close in on megamerger

PARIS - Shareholders gave their blessing on Monday to a merger of carmakers PSA and Fiat Chrysler that catapults the new company “Stellantis” into fourth place globally, as the auto industry races to make the transition to cleaner cars.

Merger resolutions were approved almost unanimously at PSA’s annual shareholder meeting, said PSA chief Carlos Tavares, who will take the helm of the new company.

Fiat Chrysler shareholders later gave similar backing and the two groups said the merger would be completed by January 16.

John Elkann, Fiat chairman and scion of Italy’s storied Agnelli family, will retain his role at Stellantis in what he called “a challenging era.”

“The coming decade will redefine mobility: we are intent on playing a leading role in building this new future,” Elkann said after the vote.

The green light from shareholders had been widely considered a given, coming two weeks after the European Commission gave conditional approval to the deal announced in late 2019.

The 50/50 tie-up, which was delayed by the Covid-19 pandemic, is seen as crucial for the two groups to afford massive investments needed in clean car technology.

It also allows Fiat to strengthen its presence in its key European markets, while the French group will gain a foothold in the US.

“It’s a very good operation,” the EU’s internal markets commissioner Thierry Breton told French TV channel BFM Business, welcoming the emergence of “very large European groups”.

“The capacity to mutualise investments in research and development is very important,” he said. But the market was undergoing transformation “and we mustn’t be left behind”, he said.

“This merger is a matter of survival for both Fiat and PSA,” said Giuliano Noci, a professor of strategy at Milan Business School.

The accord combines PSA’s Peugeot, Citroen, Opel and other brands with Fiat Chrysler’s stable that includes their namesake brands as well as Jeep, Alfa Romeo and Maserati.

By number of cars sold, Stellantis and its workforce of over 400 000 will now rank behind Volkswagen, the RenaultNissan-Mitsubishi alliance, and Toyota.

But it will be the third-largest automaker by revenue, a testament to efforts to convince buyers to pay out more for their cars.

“Only the most agile, with a Darwinian spirit, will survive,” PSA chief Tavares warned last November.

The European Commission had been worried the merger could affect competition in Europe’s lucrative van market, with PSA and Fiat Chrysler together accounting for 34% of market share.

To assuage those concerns, the commission said PSA would continue an agreement with Toyota to manufacture vans to be sold under the Japanese brand in Europe.