Pro­duce for the mis­sion


A so­cial en­ter­prise group is help­ing pro­vide Auck­land fam­i­lies in need with fresh pro­duce.

Pen­rose based Ooooby, which stands for ‘out of our own back­yards’, has been pro­vid­ing the Auck­land City Mis­sion with fresh, lo­cal pro­duce since its in­cep­tion in 2010.

The or­gan­i­sa­tion de­liv­ers boxes of lo­cally-grown, fresh pro­duce to its cus­tomers on a weekly or fort­nightly ba­sis.

The com­pany’s sur­plus pro­duce is de­liv­ered to the Auck­land City Mis­sion who dis­trib­ute it to fam­i­lies in des­per­ate need.

‘‘We re­ally look for­ward to hav­ing the Ooooby truck ar­rive each week, be­cause it means we’re able to of­fer a va­ri­ety of healthy, fresh fruit and veg­gies to peo­ple in crises,’’ Auck­land City Mis­sioner Chris Far­relly says.

He says low in­come fam­i­lies often strug­gle to ac­cess a wide va­ri­ety of fresh pro­duce, with the cost of a sin­gle cap­sicum often ri­valling a serv­ing of chips. On av­er­age, fam­i­lies vis­it­ing the Mis­sion for emer­gency food have just over $3 per per­son, per day, to spend on food.

Ooooby op­er­a­tions man­ager Daphne Gehrels, says ‘‘we are stoked we can help re­duce food waste and to­gether with our cus­tomers help out Auck­land fam­i­lies by our do­na­tions to City Mis­sion every week’’.

The Mis­sion dis­trib­uted 13,714 food parcels in the year to June, its high­est to­tal ever.


Ooooby’s Daphne Gehrels, left, and Neil Groves, right, hand over fresh pro­duce to Richard Kaisia from the Auck­land City Mis­sion.

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