Su­gar is printed to ab­so­lute con­fec­tion

DEMM Engineering & Manufacturing - - FOOD -

The Su­gar Lab was started by a hus­band and wife team in Los Angeles when they were grad­u­ate stu­dents.

It was their friend Chelsea’s birth­day, but with­out an oven they were un­able to bake a cake. They tried mak­ing some­thing cre­ative us­ing su­gar and a 3D printer in­stead.

Fol­low­ing a pe­riod of trial and er­ror that lasted well be­yond Chelsea’s birth­day, the cou­ple – who had stud­ied ar­chi­tec­tural de­sign and molec­u­lar bi­ol­ogy – man­aged to print a tiny cup­cake top­per that spelled her name in cur­sive su­gar us­ing a CJP 3D printer.

They thought other people might like 3D printed su­gar ob­jects too, so when they grad­u­ated, they started The Su­gar Lab in Sil­ver Lake.

The com­pany is a mi­cro-de­sign firm for cus­tom 3D printed su­gar, and is bring­ing 3D print­ing tech­nol­ogy to the genre of mega-cool cakes.

The cou­ple say that 3D print­ing rep­re­sents a par­a­digm shift for con­fec­tions, trans­form­ing su­gar into a di­men­sional, struc­tural medium.

“It makes it pos­si­ble to de­sign, dig­i­tally model, and print an ut­terly orig­i­nal su­gar sculp­ture on top of a cake,” they say. “All of our projects are cus­tom. The de­sign process be­gins from scratch, when we hear from cus­tomers.”

The cou­ple uses print­ers made by 3D Sys­tems, which has just en­tered into a multi-year joint de­vel­op­ment agree­ment with con­fec­tionary com­pany Her­shey.

Her­shey is the largest pro­ducer of qual­ity choco­late in North Amer­ica, and will work with 3D Sys­tems to ex­plore and de­velop in­no­va­tive op­por­tu­ni­ties for us­ing 3D print­ing tech­nol­ogy in cre­at­ing ed­i­ble foods.

The al­liance com­bines Her­shey’s world­class food sci­ence and man­u­fac­tur­ing ex­per­tise with 3D Sys­tems’ pow­er­ful 3D print­ing tech­nol­ogy and know-how to deliver new con­sumer ex­pe­ri­ences.

“We be­lieve that in­no­va­tion is key to de­liv­er­ing rel­e­vant, com­pelling con­sumer ex­pe­ri­ences with our iconic brands,” says Wil­liam Papa, vice pres­i­dent and chief re­search and de­vel­op­ment of­fi­cer, The Her­shey Com­pany.

“Whether it’s cre­at­ing a whole new form of candy or de­vel­op­ing a new way to pro­duce it, we em­brace new tech­nolo­gies such as 3D print­ing as a way to keep mov­ing our time­less con­fec­tionery treats into the fu­ture.”

3D Sys­tems re­leased its Che­fJet 3D printer, de­signed to deliver 3D ed­i­ble shapes, in Jan­uary.

Cre­at­ing uniquely-shaped food is now a re­al­ity with a CJP 3D printer. Pho­tos sup­plied

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