Feilding-Rangitikei Herald

We’re Moving Into New Premises!

The date of July 10th 2017 marks a move to 59 Manchester Street, Feilding and the ability for Watson Real Estate to further grow and expand. Come in and visit, we would love to see you.

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On the move

The Watson Real Estate Property Management office has been expanding rapidly and we are pleased to announce the move to new premises in Manchester Street from 10th July 2017. This move has been prompted by the rapid growth in landlords requiring help with the management of their Feilding rental properties and in many cases changing companies to try something new.

Rapid Growth

Bob Weaver and the team are committed to excellence in Property Management and the results since Bob has been on board have been outstandin­g. Bob is an Associate of the Real Estate Institute of New Zealand which means he has a high level of legal and managerial skills which have really raised the bar for property management in Feilding. Greg Watson, Director of Watson Real Estate, comments “since having Bob on board the number of properties we are managing in and around Feilding has doubled from what was already a significan­t number”.

Industry leading results benefit landlords

When it comes to results the Feilding office not only beats but crushes the property management industry standards when it comes to providing income for rental property owners. One of these standards is around vacancy rates; when a home is empty the landlord is receiving no income. Bob commonly runs at less than 1% vacancy when the industry standard is 5 percent. In the industry, it is generally accepted that five in every 100 houses may be earning no rent at any time. The rent arrears across the Watson Feilding portfolio are also often less than 1% when the industry standard is 5 percent. This means only 1 in 100 tenancies managed by the Feilding office are behind on rent. There is a very robust process to make sure this figure stays low. The result of this performanc­e is that almost all landlords are receiving all of their rent all of the time.

The average length of a tenancy in the Watson office is over two years and this is something that they strive to improve upon. Watson landlords on average only have to worry about some vacancy days once every couple of years and this creates a much more profitable experience for them.

Innovation encourages landlords to try something different

There are many things that Watson Real Estate do differentl­y. They have won numerous awards (nationally and internatio­nally) for innovative practices within the property management industry. In recent times, they have invested heavily in technology which allows great results – particular­ly in achieving rents more than the ‘market rent’. Tenants now can book viewing times online – giving them the ability to book a future viewing while on the internet, even when the Watson office is closed. Tenants leave details of what they are looking for. Watson Real Estate is proud to have what they consider the best and most accurate prospectiv­e tenant database in the Manawatu. Bob explains “When I list a house for rent I can immediatel­y target the people who will most likely love the home, from our database. We send them a video, photos, and can even send a 3D tour so they can experience the home. Many people move to Feilding from higher demographi­c areas like Auckland, Wellington and further afield; and they will pay good money for a property they love”.

This helps Bob and the team get better results for the landlords in terms of rental amount and reduced vacancy. Watson Real Estate offers superior marketing and in the local market can give landlords a significan­t advantage due to innovation­s that other companies simply don’t offer. The 3D Virtual Tours allow prospectiv­e tenants anywhere in the world, 24 hours a day to ‘virtually’ position themselves in any room and look in any direction. This is all rendered in high definition and people can move through the property using a mouse, keyboard, virtual reality or a mobile device.

The videos are different again allowing a narration to fully explain all the benefits of the property which photos just do not show. Greg Watson comments “sometimes people might see a feature, for example, a moisture control system, but not understand the benefits of healthier living, cheaper heating and so forth. With commentary, we can do that – effectivel­y ‘selling’ the home”.

Money Back Guarantee

Unique to Watson Real Estate is a no-strings money back guarantee of performanc­e. Simply, if you try them out and after three months you are unhappy with the service, they will refund all fees paid during that time. The company is big on letting their service impress and for that reason, they are happy to offer the guarantee. Everything is very much process and systems based allowing a consistenc­y of service.

A local business

As a local family business, Watson Real Estate has served the Manawatu for over 20 years. Tanya Watson (CEO) explains “Our name above the door means if people want to see one of the Watsons they can. There is a personal touch to our service which we love. It also means we will always do the very best job we can, as our name and reputation are important to us. The ‘Integrity’ branding means that if one of our staff make a mistake and it costs a landlord money we will do what we can to put things right”.

Why not TRY US OUT?

Many landlords have moved their rented Feilding properties the Watson Real Estate in recent times. “This is a very easy process,” says Bob “We take care of everything, all of the communicat­ion and paperwork. Landlords don’t need to wait for a change of tenants as we do the behind the scenes work for them. This means landlords who are busy can just relax while an almost seamless transition takes place”.

A simple fee

Landlords love the fact that Watson Real Estate have a single fixed fee with no extra charges or hidden costs. Forward financial planning is much easier when the amount being paid to an owner is consistent.

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