Pick a platform
There are hundreds of crowdfunding sites worldwide, and
not all of them are open to New Zealand-based projects. Depending on what you’re looking to fund, here are four options to get you started.
Kickstarter
k kickstarter.com Founded 2009 in New York
For-profit business Takes 8-10% of funds (3-5% goes to Amazon Payments) Success rate 44% 108,000 projects $717 million pledged Best suited to: gadgets But: currently not available to New Zealand projects (‘coming soon’)
Snapshot project: The Will of Captain Crown. Canadian writer/ artist pair want to publish their graphic novel in the US and need $10,000 to do it. Backers get digital
or print versions of the comic, depending on how much they give.
Givealittle
k givealittle.co.nz Founded 2009 in New Zealand Not-for-profit, backed by
Telecom Foundation Takes 0% of funds (Telecom covers operating and payment expenses) Success rate n/a (no threshold)
381 projects $5 million pledged Best suited to: individuals
needing generosity Bonus: not an ‘all or nothing’ platform so recipients don’t
have a threshold Snapshot project: The Shady Trade.
Rehoming horses that would otherwise be sent to the abattoir. Seeking $2,000 to purchase the horses and pay for vet treatment.
PledgeMe pledgeme.co.nz Founded 2012 in Wellington For-profit business Takes 10% of funds Success rate 49% $2 million pledged
Best suited to: social good Bonus: will list anything, (including anti-fluoridation campaigns!)
Snapshot project: Super Power Baby Project. Creating a photo portrait book of children and babies with chromosomal and genetic conditions. Seeking $70,000, with all donors of $70 or more receiving a printed book.
Boosted boosted.org.nz Founded 2013 in Auckland Not for profit (under Arts Foundation) Takes 8% of funds (3% is credit card fees) Success rate n/a (too soon to call) $200,000 pledged
Best suited to: arts projects Bonus: 33% tax rebate for donors
Snapshot project: Digital Cinema for the Isaac Theatre Royal. New Zealand International Film Festival seeking $12,000 on top of $250,000
raised elsewhere to fit digital projectors, screen and audio system
to iconic Christchurch theatre.