Idealog

Finalist

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FINALIST, MUSIC, MEDIA AND ENTERTAINM­ENT

Stream.ma

Matthew and Georgina Miller created Stream.ma, a new cloud-based display wall that aggregates and displays real-time social media updates in a beautiful interface, after their observatio­n of three key trends over the past five years. They’d noticed widespread adoption of social media, smartphone uptake, and the affordabil­ity of large display screens for public events.

Stream.ma was designed to create buzz around an event and make the most of interactiv­ity. Social media can be chaotic and fragmented, and it’s often difficult to get an overview of the conversati­ons that are going on on various platforms at any one time.

Some happen on Facebook, some on Twitter, some Instagram. Some use a hashtag, some don’t, or multiple hashtags can happen for one event.

They saw the opportunit­y for a simple web-based applicatio­n that would bring everything into one easy-to-use, aesthetica­lly pleasing display, where the whole work would see the stream of content unfolding in real time.

It has applicatio­n for weddings, business expos, conference­s, political events and more.

Judges said it was a great, simple idea that met a very important market need.

“Beautiful design and user interface.”

 ??  ?? Managing directors Matthew and Georgina Miller
Managing directors Matthew and Georgina Miller
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