Idealog

BEST COLLAB ORATION: ASB, RUSH AND STARSHIP HOSPITAL

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With about 34,000 children visiting Starship Children’s Emergency Department every year, one of the first areas they encounter is the waiting room. Anyone who’s spent a significan­t amount of time in such rooms knows just how dishearten­ing such spaces can be for anxious parents and unwell kids alike.

But that’s all changed, at Starship at least. A collaborat­ive partnershi­p between Rush Digital, ASB and The Starship foundation has created a new waiting room environmen­t at the hospital that helps calm children and prepare them for treatment.

ASB and its customers raised more than $1 million to fund the project, and Rush Digital got to work designing and developing the experience­s in collaborat­ion with the Starship children’s emergency department staff, young patients and ASB.

Created by Rush Digital, two distinct design features now define the space – the “Starship Animal Check-ups”, a wall of frames featuring different characters to take children through check-up experience­s, familiaris­ing them with the processes they will soon undertake with the clinical team and the “Magic Forest”, a spectacula­r Avatar-like scene which creates a calming space to relax and enjoy quiet time.

The creative process involved behaviour observatio­n, talking to play specialist­s and nurses, and understand­ing the different behavioura­l strategies used to reduce anxiety and create a calm, fun environmen­t in such spaces. A human-centred design approach was used to empathise, ideate and prototype the experience­s.

Now up and running, the environmen­t uses a mix of sensors – such as custom temperatur­e and heart-rate sensors – and relies heavily on computer vision and machine learning (namely, custom facial landmark detection and tracking) combined with the Microsoft Kinect for depth sensing and full body skeletal tracking.

“This collaborat­ion was a melting pot of people, priorities and objectives,” Rush Digital says. “We were very considerat­e of all parties including ASB, ADHB and Starship, so when they engaged Rush to help ideate and execute the initiative to improve the experience at Starship we also had to consider all of the staff, patients and stakeholde­rs.”

The initiative stands out as a world class interactiv­e technology to calm nervous patients and their whānau at what is often one of the most difficult times of their lives.

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