Idealog

So, where to from here?

Across the globe we see multiple ways in which the design industry is working from within to achieve positive change.

-

AIGA has establishe­d a Diversity and Inclusion Taskforce with the aim of encouragin­g diversity in design education and practice. Founding chair Antionette Carroll believes that design as a profession is lagging in both demographi­c diversity and a culture of inclusion, both of which are crucial for the future success of the industry. Last year, the Design Management Institute launched its Diversity in Design Manifesto. Their mantra is a diverse and The UK Design Council is on a mission to make life better by design through championin­g inclusive design. CEO Sarah Wier says inclusive design tends to get pigeoned holed as being for better world for everyone. As well as industry body leadership, practition­er-led initiative­s are having an important impact. Tackling issues of gender are Womentor, a mentorship programme for women in graphic based out of Australia, Parlour is a voice for women, equity and architectu­re. Taking a broader approach to diversity is RARE, a four-day masterclas­s aimed at keeping rare talent in the and Google’s Tara McKent, their mission articulate­s perfectly convention­s and realise leadership potential in minorities, for the good of culture and creativity. From Aotearoa we can connect and build on internatio­nal initiative­s as well as creating home-grown responses. Industry organisati­ons can and must provide leadership, but they don’t own the diversity space. The thing about diversity is that we a resounding YES! from a large group in the design sector. There were also those who disagreed with the approach. That’s not the point. Diversity challenges us to be open-minded and move beyond the unconsciou­s biases we all have. Diversity and design is an increasing­ly popular topic in conference­s, design events happens when contrastin­g thoughts collide,” says Beth O’Brien of Colenso, “the best ideas are born out of diversity of thought.” Design does have a diversity problem and we need grassroots initiative­s as well as committed action from industry bodies and companies to achieve sustainabl­e impact. Change comes from bottom up activism and top down leadership. It also comes from big and small everyday actions we choose to take in our workplaces and interactio­ns. In the wake of the Christchur­ch attacks, we saw the power of design to express collective emotion and galvanise compassion­ate responses. As we struggled to understand what had happened, Ruby Alice Jones’ tender and powerful illustrati­on of two women, Muslim and non-Muslim, shared thousands of times around the to us but by our human responses. Similarly, Stephen McCarthy’s Kotahitang­a pin, acts as a physical and wearable symbol of togetherne­ss and solidarity. As a nation we responded with humanity, but what we do next is critical. Design and designers can play a key role in shaping how we move forward, embracing diversity as a core value of our collective identity in Aotearoa.

" As we grapple with unpreceden­ted social, health and environmen­tal challenges, design’s role could not be more vital. If there was ever a time when diverse perspectiv­es are needed to design our way to a better future, it’s now. "

 ??  ?? CREDIT: RUBY ALICE JONES
CREDIT: RUBY ALICE JONES

Newspapers in English

Newspapers from New Zealand