Manawatu Standard

Smell of success for Dannevirke business

- PAUL MITCHELL

A Dannevirke woman’s hobby turned business is scrubbing up well with the mentorship and support of the Innovate entreprene­urial challenge.

Scrub Collab founder Stephanie Buckeridge‘s business making, allnatural body scrubs and scented bath bombs has earned her a place as a finalist in Innovate 2017.

Buckeridge has been a fan of coffee body scrubs and bath bombs for years. ‘‘They smelt nice, but I hated how it left a grimy ring around the bath and how it made my skin feel itchy.’’

So, she experiment­ed with making her own until she figured out how to avoid those drawbacks.

At first it was just a hobby, but then a couple of people asked if they could buy some. As word got out, and her product range grew, it became a side business.

Buckeridge hoped Innovate could help her as she expanded the business into a full-time job for herself and at least two others.

New World banned scrubs containing micro-beads from their shelves on the same day Buckeridge finished her Innovate applicatio­n. It was a good sign that there was a demand for all-natural products, she said.

Central Economic Developmen­t Agency business advisor Peter Ellingham has been Buckeridge’s guide through Innovate’s 10-week crash course on business developmen­t, to help her prepare her final pitch in November.

‘‘He’s been amazing. He’s always saying we can do this and that. And he knows a million people that can do something to help,’’ she said.

Buckeridge was making the most of her mentor’s connection­s to ensure she continues to get her ingredient­s entirely from New Zealand-owned companies as the business grew.

Ellingham’s contacts were also helping her keep an eco-friendly focus while developing and testing new packaging, she said.

 ?? PHOTO: PAUL MITCHELL/STUFF ?? Scrub Collab founder Stephanie Buckeridge.
PHOTO: PAUL MITCHELL/STUFF Scrub Collab founder Stephanie Buckeridge.

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