Vit­riol on Fon­terra shocked and ap­palled farmer

An­drew Mcgiven, chair of Te Aroha Fed­er­ated Farm­ers pro­vides comment on Fon­terra’s re­cent dilemma.

Matamata Chronicle - - Rural Delivery -

It has been in­ter­est­ing and more than a lit­tle up­set­ting as a sup­ply­ing share­holder to watch the re­cent in­qui­si­tion of Fon­terra by the New Zealand me­dia and by de­fault the New Zealand pub­lic.

Af­ter lis­ten­ing and read­ing all the hype and hy­per­bole any­one would think that thou­sands of peo­ple died of food poi­son­ing and that Fon­terra had tried to sweep it all un­der the car­pet.

Noth­ing could be fur­ther from the truth. Let’s get the facts straight.

This was a preven­tive safety re­call made by Fon­terra on a Fon­terra whey prod­uct.

As at the time of writ­ing, no-one has fallen ill and all con­tam­i­nated batches are now lo­cated and ac­counted for.

It is be­ing treated by Fon­terra as an ex­tremely se­ri­ous qual­ity breach, as it should be.

What was dis­turb­ing for me as a proud Fon­terra sup­plier was the venom and vin­dic­tive­ness of the New Zealand pub­lic and me­dia who I be­lieve made the whole is­sue ap­pear ex­po­nen­tially worse to our over­seas mar­kets. Did New Zealand get such a shock to sud­denly re­alise that one com­pany con­trib­utes some­thing like 27 per cent to GDP?

Any­where else in the world that might have been a source of pride.

So please New Zealand, get be­hind and sup­port Fon­terra, be­cause we the sup­pli­ers want this to be a com­pany for us all to be proud of on the global stage.

Sure, we might be New Zealand’s largest com­pany at the mo­ment, but as a Kiwi I would love to see a whole host of New Zealand com­pa­nies get to Fon­terra’s size be­cause it will only ben­e­fit us all, and we need that to con­tinue our climb up the OECD rank­ings.

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