Flow­ers ve­hi­cle for emo­tion

Matamata Chronicle - - Your Paper, Your Place - REX­INE HAWES

‘‘We don’t deal in flow­ers, we deal in emo­tion.’’

It was a heart­felt and emo­tional mes­sage de­liv­ered to about 300 peo­ple at the Mata­mataPi­ako busi­ness awards by For­get Me Not Florist owner/op­er­a­tor Deb­bie Now­ell.

‘‘Ev­ery sin­gle bou­quet we send out, we wrap with love,’’ Now­ell said.

‘‘Be­cause we know they can’t be there to be with fam­ily or to send the emo­tion they want to send.’’

Now­ell op­er­ates For­get Me Not with florist Ni­cole Port­ner and Merv Tar­rant who does de­liv­er­ies.

On Thurs­day, they ac­cepted the Mata­mata, Gull Cus­tomer Ser­vice Award, recog­nis­ing their ef­forts serv­ing the com­mu­nity for al­most a decade.

‘‘I just want to thank you so much, we work re­ally hard and we are a re­ally small busi­ness and we just love your sup­port,’’ Now­ell said to the event guests, in­side the Mata­mata Civic and Me­mo­rial Cen­tre.

The busi­ness be­gan op­er­at­ing nine years ago but it was the first time For­get Me Not had been nom­i­nated for a busi­ness award.

‘‘We are so touched and hon­oured, to win was be­yond our wildest dreams,’’ says Now­ell.

‘‘We take the time with our cus­tomers to give them the ex­tra mile. Ev­ery­one is re­ally spe­cial to us be­cause we are con­vey­ing emo­tion, flow­ers are a ve­hi­cle for the emo­tion.

‘‘So to have have we do re­alised and ac­knowl­edged is just amaz­ing.’’

Now­ell says she was very calm in the lead up to the Gull Cus- tomer Ser­vice win­ner an­nounce­ment, and ad­mit­ted she didn’t ex­pect they would win.

‘‘We were up against some amaz­ing other busi­nesses, and I’d like to say con­grat­u­la­tions to them for be­ing fi­nal­ists.

‘‘We didn’t ex­pect any­thing. It was very sur­real and I was shak­ing like a leaf in shock. I’m just over­whelmed with emo­tion and grat­i­tude.’’

Guest speaker at the awards event, Theresa Gat­tung, the for­mer CEO of Tele­com and co­founder of My Food Bag, made spe­cial men­tion of Now­ell’s ac­cep­tance speech, not­ing the phrase, ‘‘we don’t deal in flow­ers, we deal in emo­tion’’.


Deb­bie Now­ell and Ni­cole Port­ner from For­get Me Not Florist, re­cip­i­ents of the Gull Cus­tomer Ser­vice Award.

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