How to avoid park­ing fines and make money from your car while you hol­i­day

Motor Equipment News - - OEM -

Ber­lin, Germany - Imag­ine you could avoid park­ing fines, make money from your car while it’s parked at an air­port, or fuel your car with­out visit­ing a fill­ing sta­tion. These are among the con­cepts be­hind eight smart apps de­signed to help change the way the world moves and im­prove mo­bil­ity that have emerged as the win­ners from a 24hour cod­ing chal­lenge hosted by Ford’s Con­nected Ve­hi­cle and Ser­vices team.

Fur­ther apps, in­clud­ing an in-car call man­age­ment ser­vice, a rideshar­ing ser­vice con­nect­ing driv­ers and hitch-hik­ers, and an ef­fi­cient way to max­imise load-car­ry­ing in trucks, are all de­signed to make life eas­ier for driv­ers, build com­mu­ni­ties, make busi­nesses more ef­fi­cient and help make health­ier cities.

The apps were de­vel­oped against the clock for the first Ford SYNC Ap­pLink Mo­bil­ity Chal­lenge, held in Ber­lin dur­ing IFA – the world’s lead­ing con­sumer elec­tron­ics trade show. Ford hosted the chal­lenge at Fac­tory Ber­lin – Germany’s largest cam­pus for start-ups and in­no­va­tors – where the com­pany also hosted a round­table panel dis­cus­sion with lead­ing in­no­va­tors and in­dus­try ex­perts in­clud­ing Don But­ler, ex­ec­u­tive di­rec­tor, Con­nected Ve­hi­cle and Ser­vices.

“The cre­ative ideas de­vel­oped at the Ford SYNC Ap­pLink Mo­bil­ity Chal­lenge in Ber­lin could en­able peo­ple to go places, earn ex­tra money, and get more out of their time be­hind the wheel with greater ease than ever be­fore,” But­ler said. “With in­no­va­tive so­lu­tions for park­ing, car-shar­ing and other mo­bil­ity ser­vices, the in­cred­i­ble range of new app ideas pre­sented made it very hard to choose the win­ners.”

At­tract­ing 35 teams and 75 de­vel­op­ers from 10 coun­tries, the eight Ford SYNC Ap­pLink Mo­bil­ity Chal­lenge win­ners will re­ceive sig­nif­i­cant sup­port – in­clud­ing a cash prize of 20,000 to one win­ner, five slots in the Tech­stars pro­gramme Startup Next, Ford Ap­pLink Mo­bil­ity Edition, and two wild­card slots into Ber­lin’s premier ac­cel­er­a­tor pro­gramme Axel Springer Plug & Play.

Ford is cur­rently ex­pand­ing into both an auto and a mo­bil­ity com­pany; as such the com­pany is ag­gres­sively pur­su­ing emerg­ing op­por­tu­ni­ties through Ford Smart Mo­bil­ity – its plan to be a leader in con­nec­tiv­ity, mo­bil­ity, au­ton­o­mous ve­hi­cles, the cus­tomer ex­pe­ri­ence, and data and an­a­lyt­ics.

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