Nelson Mail

Meatless sizzler

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Vegan burgers which promise to bleed and sizzle like ground beef, are taking another step toward the mainstream. Beyond Meat, whose investors include billionair­e Bill Gates and food giants General Mills Inc. and Tyson Foods, will begin distributi­ng its plant-based vegan burgers in more than 280 Safeway supermarke­ts in California, Hawaii and Nevada, according to the company. The Beyond Burger, as the product is known, hit the market last year, but it has only been available at Whole Foods locations and some restaurant­s. At Safeway, the burgers will appear in the meat case in an attempt to attract beef eaters.

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