Fortune favours brave at Zumo
Tina Fortune used to drive past the site of closed Zumo cafe. The experienced coffee roaster, cafe owner and all-round food enthusiast, saw the potential and took a calculated leap of faith to take over the cafe space, reopening in December 2022.
Then the hard work started as she set about rebuilding the Rutherford St business.
Tina told me that expanding the selection of food has been one element to getting this vibrant cafe buzzing once again.
The Fortune name may sound familiar, that’s because I wrote about her chef husband, Chris, a couple of weeks ago. In that column I wrote about how the couple took their young family on a road trip around New Zealand with Chris teaching courses he developed, Kids Can Cook and Teens Can Cook, in schools from Northland to Southland while Tina homeschooled and sometimes her and their children, would assist Chris at the schools.
When I dropped in to Zumo last weekend Tina told me that while Chris is now the culinary arts tutor at NMIT their family has now grown up and she was looking for her next venture and looked to get back into the hospitality sector after working in the health sector with Te Piki Oranga, a Māori health provider.
“It could be very challenging at times for the team and they were incredible to work with and I also had the privilege to be to learn more about Maori culture and the language because I was in that environment, they are a very humble group of people who do wonderful care for the whanau in our community,” Tina told me.
“I learned about coffee beans and roasting from one of the pioneers of artisan coffee roasting while travelling New Zealand in preparation to start the first coffee roastery in Marlborough.”
“When we were living in Marlborough we saw an niche opportunity for a coffee roastery; there wasn’t one there at the time so partnership was formed with a friend and CPR eventuated.
“But all of this came out of our involvement in the farmers markets and community gardens.”
Tina said she left CPR Coffee to become a full-time mum. Skip a few years forward to when their son decided to go to Nelson College and the family moved over the hill. She initially worked at NMIT before moving on to Te Piki Oranga before taking on the Zumo challenge.
“Taking on the Zumo cafe was my idea, I was driving past every day and seeing it empty just meant an opportunity for me.” Tina told me there were lots of reasons for doing it but an important part of deciding to take on the café was “I wanted to bring the family together and for us to work on a project along with helping our kids develop skills that will let them succeed in the world.
“Our son Kacey is completing an apprenticeship, he’s currently a material handling technician and helps us anywhere in any way he can, he is very important to the business.
“Our daughter Holly wanted to earn some money to go on an international student exchange to Italy. As well as earning some money she learnt so much by interacting with the backpackers and other visitors from around the world who come in to Zumo.
“She’s currently on her student exchange in Italy.”
Tina operates the cafe, while the original roasting team manage the Zumo coffee bean roasting business. “We work well together to continue to deliver great Zumo coffee to locals, visitors and beyond.”
As well as coffee they now make many of their own food items, Chris developed a Sizzling Summer menu for the holidays which Tina says really well received by many customers, both local and those visiting the region. Now, there is a brunch menu available every weekend and always fresh baking, golden toasties and other delicious food items on offer every day, seven days a week.
“Customers can order online in advance, can dine in or take out for people who need to grab something on the run.”
The Bored Meeting Room can seat up to 16 people and is really well utilised, Tina says. Bookings are essential because it’s so popular. And the kids room fills up with young families enjoying the couches, fish aquarium, variety of books and toys.
Zumo is more than just a cafe, it is a place to engage in conversations or sit alone, it’s a place where young people are nurtured and it’s a place people locally and from around the world have embraced.