Toys for adults
The global sex-toy market was worth US$23.7 billion in 2018 and is likely to reach US$35.5 billion in 2023, ResearchAndMarkets.com reported last year. This market boom is enhanced by what trend forecasting agency JWT calls “vagina-nomics” – the increased popularity among women of everything from upmarket peekaboo lingerie to USB-rechargeable bedroom products and “pussy galore” designs of intimate body parts that feature everywhere from jewellery to shower curtains. It’s a far cry from just 20 years ago when places such as Alabama began to criminalise the sale of sex toys. But after Sex and the City’s Charlotte York (Kristin Davis) famously revealed her “Rabbit” vibrator habit and the erotic novel Fifty Shades of Grey, the movie of which starred Dakota Johnson, led to a sell-out of such products as kegel balls, the market has grown for whatever tickles your fancy.