ISRI gets new NZ on­line pres­ence

New Zealand Truck & Driver - - Truck Shop -

KIWI TRANS­PORT OP­ER­A­TORS LOOK­ING FOR new driver seats are now able to ac­cess an up­dated ISRINGHAUS­EN New Zealand web­site. Of­fi­cial ISRI dis­trib­u­tor in NZ, Geemac Trad­ing, says it has rein­vig­o­rated the www.isringhaus­ web­site “to of­fer our cus­tomers a full range of ISRI op­tions, spare parts and tech­ni­cal ad­vice – as well as con­tinue to pro­vide the high level of sup­port that the com­pany has up­held for the past decades.” The com­pany has also launched a com­pre­hen­sive ISRI seat cat­a­logue. Geemac di­rec­tor and owner Gor­don McKendry says that the com­pany was es­tab­lished 31 years ago, with the aim of rep­re­sent­ing “only the best prod­ucts we could source.”

Within three years Geemac had cho­sen ISRI seats, “as it was clear other brands did not stand up as well to the de­mands of NZ truck and bus op­er­a­tors and lo­cal con­di­tions,” he says.

They are, he says, “ac­knowl­edged as the world’s best driver’s seats….and

Geemac is the only ap­proved dis­trib­u­tor within NZ.”

Now McKendry’s son Callum has joined him at Geemac “to fur­ther en­hance our in­dus­try pres­ence.”

Callum McKendry says that while he and his father have the same ap­proach in terms of key busi­ness and sales fun­da­men­tals, “my back­ground in mar­ket­ing al­lows me to bring other as­pects to the busi­ness.

“On top of our new cat­a­logue and seat iden­ti­fi­ca­tion doc­u­ment, the up­dated web­site is one of those things. The sim­ple de­sign and lay­out means that cus­tomers can eas­ily iden­tify what seat they are in­ter­ested in buy­ing/ re­plac­ing and in­quire about price, parts lists, avail­abil­ity etc.

“As well as that, one of the main things that we need from cus­tomers when they’re seek­ing in­for­ma­tion on what ISRI seat they can fit into their ve­hi­cle, is the make, model and year.

“Th­ese de­tails are built into the in­quiry form on the new web­site, which will help speed up quotes….and, there­fore, seat sup­ply.”


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