THE BLONDE LIFE
The lighter you go with your hair, the more you’ll need to lavish it with care. A purple pigmented shampoo can keep colour looking fresh. Although generally marketed at pure blondes, they are equally good for banishing brassiness from all hair colours.
Pureology Strength Cure Best Blond Shampoo, $44, combines colour protection with strengthening ingredients and is sulphate-free. A weekly mask such as Goldwell Dualsenses Blondes & Highlights 60 Sec Treatment,
$28.20, is also an ideal treat.
Styling-wise, Joico Blonde Life
Brilliant Tone Violet Smoothing
Foam, $38, neutralises yellow tones while helping to smooth and polish hair.