NZ Business + Management

REMUNERATI­ON

Executive pay is a hotly debated topic across the globe. John McGill outlines three of the most common misconcept­ions about executive compensati­on.

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Three myths about executive pay. By John McGill.

EXECUTIVE PAY CAN be a contentiou­s topic of debate in New Zealand. On one hand, there are those who recognise the unique challenges that executives face in terms of market size and relative competitio­n. On the other, we have critics who highlight pay gaps between low-level employees and the C-Suite.

There are arguments that can go one way or the other. However, it's essential to consider the different aspects of what it means to be a CEO in New Zealand and what we can learn from the manner in which these affect pay.

To better understand executive pay, it's useful to examine three common myths: Myth 1. CEOs are overpaid The mere nature of the job requires CEOs to make tough calls on export, investment and general navigation decisions in our increasing­ly complex and globalised world. And while there is no way of seeing what the future holds amongst a Trump administra­tion, fluctuatin­g dairy prices and other developmen­ts, the calls Kiwi CEOs make now will affect business in the long-term.

Media articles still often suggest that executives are overpaid, with some reports even claiming they make as much as 300 times more than the average worker. However, as Tim Worstall – a fellow at the Adam Smith Institute in London – emphasises, there is a lot more to it than a big pay check. Worstall suggests that if the share price of an organisati­on falls upon its CEO's departure or death, that person was not overcompen­sated. The logic is that people who add more value to their organisati­on, than it costs to retain them, are not overpaid.

While it can be argued that value is relative, the fact is that New Zealand's top executives are paid up to eight times less than their counterpar­ts globally. Taking it a step further, those working in the not-for-profit sector earn around 30 percent less than CEOs in the private or public sector – and are happy to do so because of their sense of purpose in helping society. Myth 2. Incentive pay is ineffectiv­e It can be argued that executives who are motivated by performanc­e-based incentives are more likely to benefit an organisati­on's profits. As technology is expected to reshape how different industries in New Zealand function within the next five years, this could eventuate in great growth opportunit­ies.

W.P. Carey School of Business management professor Albert Cannella Jr. suggests that "if you want to increase profits and take a business to a higher level, the thinking is that you have to take calculated risks".

As such, if Kiwi businesses compensate their executives through incentive pay strategies, they can promote healthy risk taking. Whether these risks are related to technology or not, the key result from incentive strategies is that it allows executives to push boundaries and forge ahead in their industry. Myth 3. There's a lack of performanc­e accountabi­lity A number of people believe that boards don't hold executives accountabl­e for performanc­e, essentiall­y insinuatin­g that the C-Suite can sit back, relax and get paid for doing nothing. Considerin­g that over-regulation is among the major concerns and challenges for New Zealand's CEOs, the responsibi­lity to make crucial decisions on a daily basis is one of the main arguments against this concept.

Moreover, while external factors such as economic downturns might impact a company's performanc­e, it is up to an organisati­on's board members to assess whether a CEO has delivered the expected quality of work. In line with this, New Zealand's Corporate Governance Forum clearly states that it is the board's responsibi­lity to not only employ an approved CEO, but also ensure that there's no unfettered decision-making power with just one individual.

This means that if an executive does not perform, the board not only has the ability but responsibi­lity to take appropriat­e action – something that can lead to contract terminatio­n. Further, the increasing need for CEOs to be somewhat knowledgea­ble in terms of technologi­cal developmen­ts only enhances the pressure on executives to perform in a more diversifie­d way than a decade ago. John McGill is the CEO at Strategic Pay. Strategic Pay provides expert insights and advice based on our survey reports and insider knowledge. For more informatio­n on New Zealand's executive pay, contact the team at Strategic Pay.

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