First timers’ ad a win­ner

South Waikato News - - NEWS -

Pu­taruru Col­lege is the win­ner of the Fair Go Ad Awards sec­ondary schools sec­tion.

It is the first time the col­lege has en­tered the com­pe­ti­tion and the teacher who led the project, Lanny Joe, said he and the students in­volved were ‘‘buzzing’’. ‘‘It’s just phe­nom­e­nal. ‘‘Fi­nally the kids can think: ‘Wow, we’re from Pu­taruru Col­lege’.’’

He said pre­vi­ous win­ners of the award were ‘‘mas­sive, big, pow­er­house schools’’ fully equipped with the lat­est tech­nol­ogy and ded­i­cated me­dia stud­ies de­part­ments.

Pu­taruru Col­lege doesn’t have a me­dia stud­ies depart­ment and the students were work­ing on Mr Joe’s per­sonal film equip­ment and one com­puter in a ‘‘tiny’’ room.

The brief for the ad was: Keep Ki­wis in New Zealand, and about nine students guided by Mr Joe, spent about eight weeks cre­at­ing the 45-sec­ond an­i­ma­tion.

‘‘A lot of it was their af­ter-school time and we spent some late nights here work­ing,’’ he said.

One of the students came up with a lit­eral in­ter­pre­ta­tion of keep­ing the kiwi bird in the coun­try. Oth­ers helped to cre­ate the sto­ry­board and de­sign the char­ac­ters.

‘‘It’s re­ally quirky and re­ally dif­fer­ent,’’ Mr Joe said.

He said the students took to the project and seemed to have a nat­u­ral knack for film.

‘‘ It’s crazy; some­thing

that’s taken you ages to learn the kids just pick up within a few hours. It’s just the way they are with tech­nol­ogy,’’ he said.

The school has also won one of the ma­jor prizes in the Students Against Driv­ing Drunk short film com­pe­ti­tion and has made the fi­nals of the Win­tec sec­ondary schools film com­pe­ti­tion.

SUC­CESS: From back left: Jor­dan Whare­hoka, Luke Mad­dren, Brad Whare­hoka, John Keitch, teacher Lanny Joe, Jeff Mar­shall and John Mo­tion. Front: Joseph Burgoyne-Smith, Matt Henry and Lance Dunca. Ab­sent: Tyler Lilly.

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