Being your authentic Kiwi self
Diane Foreman is an inspirational figure in the New Zealand business world. Here, she shares some reflections with Zac de Silva.
If you were one of the many reading Diane Foreman’s book In
the Arena earlier this year, then you will know what an incredible businesswoman she is.
Foreman has grown successful businesses in health, property and award-winning ice creams such as NZ Naturals.
She built globally successful Emerald Foods, sold in June last year. Her accolades include making the top 11 in Forbes’ 2014 Asia’s Power Businesswoman List, and being named 2009 Ernst & Young Entrepreneur of the Year.
Foreman will be speaking at the Nurture Change Business Retreat about how to build a company that takes on the world.
Who is a leader that you learnt something valuable from and what was that lesson?
I admire John Key because he has a wonderful ability to make everyone he encounters feel special and listened to.
I went to the Maori party farewell for their departing co-leaders and Tiriana Turia said: ’’Although we didn’t always agree, John Key never promised something he couldn’t deliver and never delivered something he hadn’t promised.’’ I think this is a fantastic lesson in business.
What lesson in business do you try to pass on to others and what does it mean to you?
Business is about integrity and authenticity. You are your business and your business is you. If you don’t believe in your product, your people and your brand you should stop immediately. For me this means ensuring that every aspect of my business reflects me and what I stand for.
What has been your biggest learning in business to date and why?
Business is like sport - you can only get better if you play with better people. I hire very slowly and fire fast to ensure that I only bring on people who are much better than me to improve my own game.
If you were 21-years-old again, what would you be and why?
I would do exactly the same. I love business because if you do well, it will pay you to have fun and work with awesome people and then you can sell up. You are creating two incomes from one job.
Nurture Change and Fairfax are giving away four scholarships to the business retreat worth around $4,500 each. To enter, email businessday@fairfaxmedia.co.nz. explaining in 250 words or less why you deserve to be awarded a scholarship. Entries close Midday, Monday, July 18, 2016. For full terms and conditions visit Stuff.co.nz.
If you don't believe in your product, your people and your brand, you should stop immediately.